Printer Friendly

Online dating site launches events to bring singles together offline.

London, May 15 ( ANI ): Online dating was apparently supposed to be the way most people would find love in the future but now one of the largest dating websites in the world is set to go offline.

For the first time, American-founded dating service 'Match.com' has created offline events for its subscribers - with guest lists dictated by 'algorithmic love matches'.

Over the next 12 months the company intends to organise 2,000 to 3,000 real-life events across 40 countries.

Match's latest offering for paying subscribers only will be dubbed 'The Stir'.

"We expect to send half a million people to events this year," the Telegraph quoted Match.com president Mandy Ginsberg as telling technology site Mashable.

"I think we'll be the biggest global events company in the world, with the exception of maybe the Olympics."

There will be two types of events subscribers can attend. The first will be casual drinking events which paying subscribers can attend for free. And the second will be specific activities, like bowling nights or cookery classes that will cost extra.

For both types of events, only single people who algorithmically seem like they will be a good love match (based on factors each person lists on their web profile - such as age and occupation) will be invited - in an attempt to help people find dates in a more focused environment.

Match is one of the oldest internet dating sites, which has been running for 17 years. It has nearly 1.8 million paying subscribers across the globe and approximately 20 million total members. ( ANI )

]]>

Copyright 2012 aninews.in All rights reserved.

Provided by Syndigate.info an Albawaba.com company
COPYRIGHT 2012 Al Bawaba (Middle East) Ltd.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2012 Gale, Cengage Learning. All rights reserved.

 
Article Details
Printer friendly Cite/link Email Feedback
Publication:Asian News International
Date:May 15, 2012
Words:277
Previous Article:Heathrow could be reduced to 'local' airport over flawed policies, warn critics.
Next Article:EU tightens sanctions against Syria amid continuing violence.
Topics:

Terms of use | Privacy policy | Copyright © 2018 Farlex, Inc. | Feedback | For webmasters