Omega 3 foods & beverages to hit $7 billion by 2015.
Novel production technologies are allowing for the addition of
omega 3 fatty acids to an expanding number of foods and beverages,
imparting the assortment of scientifically backed health benefits to
consumers without the unpleasant fishy odor or taste. As essential fatty
acids support cardiovascular, reproductive, immune and nervous system
health, omega 3 oils are in high demand and the attention is fueling
growth in the still maturing industry, according to "Omega-3 Foods
and Beverages in the U.S., 3rd Edition" by market research
publisher Packaged Facts. The report estimates U.S. retail sales of food
and beverage products with a "high omega 3" or "high
DHA" claim--predominantly meaning omega-enhanced products--grew 11%
and approached $4 billion in 2010. Packaged Facts predicts the U.S.
omega 3 ingredient market will grow 40% between 20102015, as U.S. retail
sales of "high omega 3" or "high DHA" foods and
beverages (excluding fish) approach $7 billion by the end of the