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Oilogic provides power of essential oils.

ADDISON, Texas -- Oilogic Essential Oil Care uses the power of 100% pure essential oils to comfort children the way Mother Nature intended. Its solution-based products such as Slumber & Sleep and Stuffy Nose & Cough are designed to be merchandised in categories where parents already shop, allowing mom or dad to make informed decisions as they go through the store. The company's easy-to-use roll-ons are redefining the essential oils category and expanding the potential audience for the products.

Oilogic continues to grow year after year as the brand speaks to Millennial parents, introducing a whole new market to the high-growth essential oils industry through education and products that give a solution to everyday issues facing children. Often incremental to the shopping basket, its products are driving category and dollar growth in the baby wellness planograms.

In the spring, Oilogic launched its first product for babies from birth and older, creating an entirely new category for the brand. Its Calm & Sleep Essential Oil Linen Mist, a blend of soothing lavender oil and chamomile oil that is sprayed directly on bed linens, pajamas, car seats and more is perfect for new parents seeking all-natural solutions for their new baby.

The Oilogic Kids collection is designed to be merchandised in the children's pediatric set to give parents a more natural option to help soothe children age 2 and older.

With Nighttime & Sleep, Cold & Cough, Bug Bites & Itches, Sneeze & Allergy and more, there is an Oilogic product for every situation for which parents seek solutions at retail.

This month, Oilogic is launching three new products in the Kids collection that are tailored for the back-to-school season.

It is introducing two new essential oil roll-ons: Nervous & Anxious and Attention & Focus. The roll-ons are 100% pure essential oil blends that are easy for parents to use. Oilogic also expanded its best-selling Cold & Cough collection with new Cold & Cough Essential Oil Vapor Bath.

All three new products are available at CVS Pharmacy and OilogicCare.com.

All Oilogic Baby and Kids products are pediatrician and dermatologist tested; cruelty free; vegan; and free from such ingredients as petroleum, phthalates, parabens, sulfates, gluten, DEA, dyes, synthetic fragrance, artificial colors and mineral oil.

Additionally, the company's most popular products have received MADE SAFE certification, and its top-three-selling baby items have received the prestigious Parent Tested Parent Approved certification.

Ignite Brands

16475 Dallas Parkway, Suite 380 Addison, Texas 75001

Key contact: Jeff Morgan, Managing Partner

Website: OilogicCare.com

Phone: (888) OILOGIC (645-6442)

Primary business: HEALTH CARE Essential oils for pediatric care

Total Store Expo booth #2359

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Title Annotation:TSE 2019: CORPORATE PROFILES
Publication:Chain Drug Review
Date:Aug 26, 2019
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