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New Yorker Hotel makes $1M energy upgrade.

In an effort to stem rising energy costs and reduce the increasing strain on New York City's power supply, The New Yorker Hotel has invested nearly $1 million in upgrading the building's boilers and generators, according to Barry Mann, the hotel's general manager.

"With the new system up and running, we have the ability to generate about 600 kilowatts, or about 35-40% of our energy needs, right here on the premises," said Mann. "We plan to double that output within the next two years."

In addition to the obvious cost savings on the operational side, hotel guests will also benefit from the upgrade.

"For starters, we're less likely to experience 'brown-outs' or 'black-outs' during particularly high energy demand periods," says Mann. "And unlike many West Coast hotels that have introduced energy-related surcharges, we should be able to avoid that here, even if we do experience an energy crisis in the Northeast."

The hotel is celebrating its one-year anniversary as Ramada's Manhattan flagship with sizable increases in corporate business, according to Barry Mann, the hotel's general manager.

"When we first began talking with Ramada, we were interested primarily in how a relationship with the hotel chain could help us attract more corporate and business travelers," said Mann. "That's what we set out to do, and that's exactly what we accomplished."

Prior to last year, the hotel generated only a small percentage of business travel. Today, corporate business accounts for 40% of the hotel's occupancy. Along the way, The New Yorker has picked up corporate accounts from such companies as Ikea, Ikon, Federated Department Stores and Parsons Brinckerhoff.

The Ramada name also helps at a time when speculation is widespread that the economy is slowing down. "Certainly the travel and tourism industries will be hurt by a weakened economy," he said. "But the business travel market is less vulnerable than tour and leisure travel.

When the New Yorker Hotel first opened its doors in 1930, it was the largest hotel in the world, and was labeled "a city within a city." Today, following a $30 million renovation, the New Yorker is one of Manhattan's premier convention hotels, according to the New York Convention and Visitors Bureau. It is Manhattan's only Ramada franchise.

The hotel's services include a 24-hour business center, a theater ticket/sightseeing/concierge desk in the lobby, a state-of-the-art fitness center, two restaurants (including a 24-hour diner), free HBO and pay-per-view movies, several gift shops, a newsstand, and an ATM and foreign currency exchange in the lobby. For reservations/information, call 1-800-764-4680; 1-888-2-RAMADA; or nyhotel.com.
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Publication:Real Estate Weekly
Article Type:Brief Article
Geographic Code:1U2NY
Date:Mar 14, 2001
Words:426
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