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New Organic Pavilion Debuts at 2007 Americas Food & Beverage Show.

In sync with global trends, the 10th Americas Food & Beverage Show, the largest Americas-focused F&B trade event in the hemisphere, is introducing its first Organic Pavilion. The new pavilion, and category, will debut at the 2007 show and conference, October 29-31, 2007, at the Miami Beach Convention Center in Miami.

Already 20 firms, representing 11 countries, including the U.S., Brazil, Argentina, El Salvador, Turkey, China, Taiwan, Bermuda and Canada, have signed up to exhibit organic food and beverage products for international buyers attending the three-day trade show and conference presented annually by the World Trade Center Miami.

Show director, Jelena Meisel, made the decision to add a pavilion devoted exclusively to organic products based on the results of a buyer survey conducted at the conclusion of the 2006 show. According to Meisel, almost 40 percent of the 2006 buyers attending the 2006 show wanted to see more organic and natural food and beverage products at subsequent shows.

"This is an intensely buyer- and business-focused trade show, and we are quick to respond to buyer interests," points out Meisel. "As an international show, we are constantly monitoring food and beverage buying patterns around the world. Organics have moved beyond being a trend to representing a deeply entrenched, mainstay purchasing choice. To date, 22 buyers have registered as dedicated buyers in search of organic and natural products at this show."

Industry statistics pinpoint organic food as the fastest-growing segment of food sales in North America, increasing 17 to 20 percent each year since 1997. Worldwide, statistics provided by the United Nations Food and Agricultural Organization (FAO) show that the organic market totaled $40 billion in 2006 and is expected to reach $70 billion by 2012.

In tandem with the new Organic Pavilion, the 2007 Americas Food & Beverage Show is presenting an educational conference seminar FDA & You: Food Importing Regulations (Focus: Organics) scheduled for Monday, October 29 at noon and again Tuesday, October 30 at noon.

Importantly for U.S. organic companies, the Americas Food & Beverage Show is one of only three trade shows in the U.S. supported by NASDA, the National Association of State Departments of Agriculture, and FAS, the Foreign Agricultural Service of the U.S. Department of Agriculture. NASDA and FAS can provide greater value for American organics via the U.S.A. Pavilion, helping products gain valuable exposure to international buyers, especially buyers from the Caribbean, South America, Central America, Canada and Mexico.

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Publication:Gourmet Retailer
Date:Sep 18, 2007
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