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Nepal : TATA MOTORS partners with SPIRADI TRADING to launch new generation of trucks in NEPAL.

Expanding its global presence, Tata Motors has launched the new generation of its Prima range of trucks in Nepal.

The Indian automaker has partnered with Nepal's Spiradi Trading Private Limited to make the launch.

Tata Motors has launched several models to serve different segments like the Prima LX 2523 K for the tipper segment and the Prima LX 2523 T, Prima LX 3123 T and Prima LX 4023 S for the cargo segment.

The company has called its new range as the Prima World Truck as it is built using equipment and expertise from various countries like gearboxes from Germany, engine technology from America and Europe and chassis frame knowledge from Mexico among many more.

Head, International Business, Commercial Vehicles Business Unit, Tata Motors, RT Wasan, said, "The launch of the Prima range in Nepal, is an important milestone in Tata Motors' continued expansion in the Nepalese market and the SAARC region. As market leaders, we are committed to shaping the commercial vehicle industry here with the latest global technologies giving the Nepalese customer competitive business advantages, with trusted credentials of the Tata Motors brand. The Tata PRIMA shaped by the latest technology, know-how and expertise with global standards of performance, comfort and safety will enable customers upgrade to a new-age truck, a result of customer feedback combined with years of experience in the trucking business. The range being launched today is world-class in every sense."

2014 Al Bawaba (Albawaba.com) Provided by SyndiGate Media Inc. ( Syndigate.info ).

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Publication:Mena Report
Geographic Code:9NEPA
Date:Feb 2, 2015
Words:248
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