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Nature's Sunshine Products of Australia Pty Ltd 'still hot after 28 years'.

Nature's Sunshine Products of Australia Pty Ltd (NSP) commenced operations in Australia in February 1981 and while today the global organisation is a multimillion dollar business, its humble beginnings date back to hand packing capsicum pepper around a small kitchen table.

The NSP story began in 1972 when Gene Hughes, a school teacher, found himself in hospital after he had passed out from a bleeding ulcer. Some friends suggested he use red cayenne pepper (Capsicum) to ease his discomfort. Feeling desperate, Gene purchased a can of cayenne pepper and worked up to swallowing a heaped tablespoon daily. Within three months the ulcer was healing and the doctor was amazed. Gene tried to coax his wife Kristine into taking the red cayenne pepper as well, but swallowing a spoonful was no easy task, so Kristine came up with the innovative idea of putting the hot pepper into an easy to swallow gelatine capsule.

And so Nature's Sunshine was born, with a handful of family members packing the red cayenne pepper into capsules by hand, filling bottles and peddling the product to local stores.

These days the product line has expanded to over 600 herbal and nutritional products and the small family business has become a global company with subsidiary and related organisations located in sixty eight countries throughout the world, including Australia.

Today in Australia, NSP products are sold in health food stores, some pharmacies and via professional health care practitioners as well as select independent distributors.

Nature's Sunshine Products has an enviable reputation as being of the highest quality, with consistency of ingredients and proven usage. We are proud of this history and will continue to adhere to these very strict standards, delivering the best possible health solutions for all Australians. This superior standard automatically positions our product as being a premium brand and in our pricing we will demonstrate value, which means the best solution for your money, but not the cheapest price.
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Title Annotation:Corporate Page
Publication:Australian Journal of Medical Herbalism
Article Type:Report
Geographic Code:8AUST
Date:Mar 22, 2009
Words:324
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