National Motor Cycle Week runs from July 17 to 24 to highlight all of the positive aspects of motorcycling.
Byline: By David WhinyatesBritain will be going motor bike crazy as owners celebrate National Motorcycle Week 2005.
Organised by the Motor Cycle Industry Association, National Motor Cycle week runs from July 17-24 and its biggest feature will be Ride to Work Day when motorcycle, scooter and moped owners are being urged to rev up their machines in a national show of two wheeled solidarity.
The campaign is to highlight the positive aspects of motorcycling, including environmental and social benefits.
For 2005, the MCI has adopted the slogan You've Thought About It, Now Do It, to get riders and non-riders thinking about the world of motorcycling and to encourage them to get active.
MCI hopes to encourage riders to do more with their bikes and persuade non-riders, who have been teetering on getting a licence to actually do it.
Ride to Work Day is on July 20 and aims to demonstrate how regular use of two wheeled transport can cut congestion and pollution and is more convenient, flexible and cost effective.
Samantha Tyson-Evans, MCI's public relations and Press officer adds: " National Motorcycle Week is an important date as it is an opportunity for the whole motorcycling community to get active.
"The MCI hopes to get people organising events such as ride-outs, charity runs, biker's breakfasts which can be enjoyed by non-riders too. It is also the time for riders to think about how to get more out of their machine, whether that means planning a biking holiday or taking some training to improve your skills."
The association is encouraging all motorcyclists and non-motorcyclists to participate in an activity during the week to demonstrate to the public, press and politicians the number of people that enjoy riding motorcycles and scooters.
Anyone who is interestedcan find out details on www.mcia.co.uk.
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Publication: | Evening Chronicle (Newcastle, England) |
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Date: | Jul 15, 2005 |
Words: | 301 |
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