Printer Friendly

NORTHWEST AIRLINES PUTS SEATTLE BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'

NORTHWEST AIRLINES PUTS SEATTLE BUSINESS TRAVELERS IN FIRST CLASS ON
 A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
 SEATTLE, Sept. 8 /PRNewswire/ -- Seattle business travelers flying on Northwest Airlines can now fly first class on a coach ticket. They can enjoy all the luxuries of first class travel at the price of coach class with new NorthBest Up-Front fares.
 The new, permanent domestic fares are equal in level to most other airlines' full coach class fares and give Seattle business travelers all the extras of first class, including priority check-in and boarding privileges, complimentary beverages, extra legroom and elbowroom, plus a 50 percent mileage bonus in Northwest's WorldPerks free travel program.
 "Business travelers are our most important customers," said Michael E. Levine, executive vice president-marketing. "We want them to fly with us when their trips require them to fly through a hub. No one likes making connections, but Northwest leads the way in three performance categories that are most important to a smooth business trip -- on-time performance, luggage handling and fewest customer complaints. This fare gives business travelers a reason to find out what we can do for them."
 The Up-Front fares are available from Seattle to most of the 105 domestic destinations Northwest serves. Passengers must connect through a Northwest hub to qualify for the fares. If first class is not available, WorldPerks members flying on Up-Front tickets will receive double WorldPerks credit miles. WorldPerks members earn a free domestic round-trip ticket after just 20,000 miles.
 "Northwest is not as well known in some markets, and the Up-Front fares will be an effective way to get business people to try Northwest and fly us as their preferred airline," said Christopher Clouser, senior vice president-corporate communications and advertising.
 Northwest will unveil the Up-Front fares in full-page newspaper advertisements tomorrow. The program also will be supported with local radio and television ads. Up-Front fares are available from 22 select domestic cities.
 Northwest is the world's fourth-largest airline and with its Northwest Airlink regional airline partners serves more than 240 cities in the United States, Canada, Mexico, the Caribbean, Europe, Asia and Australia.
 -0- 9/8/92 R
 /CONTACT: Northwest Airlines Corporate Communications, 612-726-2331/ CO: Northwest Airlines ST: Minnesota, Washington IN: AIR SU: PDT


AL -- MN021 -- 7255 09/08/92 18:19 EDT
COPYRIGHT 1992 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Sep 8, 1992
Words:382
Previous Article:NORTHWEST AIRLINES PUTS KANSAS CITY BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
Next Article:NORTHWEST AIRLINES PUTS MILWAUKEE BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'


Related Articles
NORTHWEST AIRLINES PUTS ATLANTA BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS LOS ANGELES BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS SAN FRANCISCO BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS PHILADELPHIA BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS CHICAGO BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS CLEVELAND BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS DENVER BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS BOSTON BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS WASHINGTON BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'
NORTHWEST AIRLINES PUTS SEATTLE BUSINESS TRAVELERS IN FIRST CLASS ON A COACH TICKET WITH NEW NORTHBEST 'UP-FRONT FARES'

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters