NISSAN QUEST GIVEN CONSUMER PRODUCT DESIGN AWARD
NISSAN QUEST GIVEN CONSUMER PRODUCT DESIGN AWARD NEW YORK, April 16 /PRNewswire/ -- The Nissan Quest minivan has won
the prestigious I.D. Annual Design Review Gold Award from International Design magazine.
Nissan Design Inc. Vice President Gerald Hirshberg made the announcement today (April 16) at the New York International Auto Show. The exterior of the car was designed in NDI studios in San Diego. The award for Quest came in the consumer product category, the first time an automobile has been so honored in the 38-year history of the award, said Chee Pearlman, the magazine's senior editor. "It is a very honest, straightforward design," Hirshberg said. "It's great that it was recognized by this respected magazine in its consumer products category." The Quest is a result of an association between Nissan Motor Co. Ltd. and Ford Motor Co. (NYSE: F). Production of the Quest and the
Mercury Villager, to be marketed by Ford, began this week (April 14) at Ford's Avon Lake, Ohio, assembly plant.
Ford is responsible for assembling the vehicles and Nissan had design and engineering duties. It was an association Hirshberg noted in entering the Quest in the I.D. Annual Design Review competition. "This venture between Japan's and America's No. 2 automakers is a positive example of international business collaboration at its best," Hirshberg said, "providing the American consumer with significant new choices and creating American jobs in the process." Hirshberg was joined on the Quest project by NDI's Tom Semple, associate director of Design; Chief Designer Bruce Campbell and Designer Diane Taraskavage. A unique feature in the car is a movable third seat. Middle seats may be removed allowing the third seat to move forward or rearward on tracks. That gives the vehicle incredible flexibility for people or cargo hauling. There was a record 275 entries in this year's consumer products competition, Pearlman said. Fifteen Gold Awards were granted. I.D. magazine, with offices in New York City, is America's largest and broadest design magazine. It monitors a wide range of consumer and conceptual design. In North America, Nissan's operations include styling, engineering, manufacturing, sales, consumer and corporate finance, and industrial equipment and textiles. Nissan employs nearly 10,000 people in the United States and Canada and generates an additional 55,000 jobs through its 1,400 Nissan and Infiniti dealerships located across the continent. -0- 4/16/92 /CONTACT: Shuji Kawasaki or Jim Gill of Nissan, 313-393-1893/ (F) CO: Nissan North America, Inc.; Ford Motor Company ST: Michigan, New York IN: AUT SU:
NK -- DE032 -- 9490 04/16/92 16:33 EDT
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|Date:||Apr 16, 1992|
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