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NISSAN GAINS MARKET SHARE IN OCTOBER

 NISSAN GAINS MARKET SHARE IN OCTOBER
 CARSON, Calif., Nov. 5 /PRNewswire/ -- Nissan Division of Nissan


Motor Corporation in U.S.A. reported monthly sales of 44,873 (a) in October vs. year-ago sales of 46,448.
 Despite the small decline in sales volume, Nissan increased its market share to an estimated 4.7 percent during the month, up from 4.0 percent in October 1990.
 Led by another strong month for Pathfinder, total truck sales increased to 15,118, a 10.9 percent increase over the same period last year.
 (a) Excludes Hawaii.
 SALES REPORT -- OCTOBER 1991
 10-Day Results (a)
 1st 10 Days 2nd 10 Days
 Current Year DSR Current Year DSR
 period ago pct period ago pct
 +/- +/-
 Domestic car 1,598 1,820 -12.2 1,925 3,249 -33.3
 Domestic truck 2,507 2,083 20.4 2,835 3,259 -2.1
 Total domestic 4,105 3,903 5.2 4,760 6,508 -17.7
 3rd 10 Days
 Current Year DSR
 period ago pct
 +/-
 Domestic car 3,852 5,472 -36.6
 Domestic truck 6,004 4,815 12.2
 Total domestic 9,856 10,287 -13.8
 Month-to-Date Results
 Current Year DSR pct. CYTD Year DSR pct.
 month ago +/- total ago +/-
 Domestic (a)
 Car 7,375 10,541 -30.0 96,249 91,575 5.1
 Truck 11,346 10,157 11.7 112,629 117,291 -4.0
 Total
 domestic 18,721 20,698 -9.6 208,878 208,866 0.0
 Import
 Car 22,380 22,279 0.5 225,780 276,877 -18.5
 Truck 3,772 3,471 8.7 32,762 26,654 22.9
 Total
 import 26,152 25,750 1.6 258,542 303,531 -14.8
 Total
 Total car 29,755 32,820 -9.3 322,029 368,452 -12.6
 Total truck 15,118 13,628 10.9 145,391 143,945 1.0
 Nissan
 Division
 Total Sales 44,873 46,448 -3.4 467,420 512,397 -8.8
 (a) Includes Smyrna-produced vehicles only, excludes Hawaii.
 -0- 11/5/91
 /NOTE: For Infiniti Division sales results, call 310-719-3127.
 /CONTACT: Lynn Folse of Nissan Motor Corp. in U.S.A., 310-719-5631, or Bob Thomas & Associates, 310-376-6978, for Nissan/ CO: Nissan Motor Corp. in U.S.A. ST: California IN: AUT SU: CH-SE -- LA026 -- 1418 11/05/91 17:01 EST
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1991 Gale, Cengage Learning. All rights reserved.

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Date:Nov 5, 1991
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