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NEW PS/1 PROS BROADEN IBM'S PRODUCT DISTRIBUTION; IBM INTRODUCES NEW SPECIALLY-DESIGNED PS/1 386SXs FOR VARS

 NEW PS/1 PROS BROADEN IBM'S PRODUCT DISTRIBUTION;
 IBM INTRODUCES NEW SPECIALLY-DESIGNED PS/1 386SXs FOR VARS
 WHITE PLAINS, N.Y., March 16 /PRNewswire/ -- IBM (NYSE: IBM) today announced that its new Personal System/1(A) (PS/1)(A) 386SX Pro models, designed for the IBM Distributor:VAR program, will begin shipping to two distributors, Ingram Micro(B) and Gates/FA(B).
 Available from these distributors, the new PS/1 386SX Pro models are powerful IBM PCs that enable Value Added Remarketers (VARs) to add their own enhancements and support.
 "These new models offer a wider range of customers to take advantage of the PS/1's features and options," said David R. Carlucci, vice president, marketing and channel management for IBM's National Distribution Division. "The new PS/1 386SX Pro models feature a flexible design that when sold in combination with a VAR's value-added enhancement offers a new integrated solution for the small business owner."
 The PS/1 386SX Pro models -- N81 and N31 -- offer the following features:
 -- a 20 MHz, 386 SX microprocessor;
 -- 2 megabytes (MB) of random access memory (RAM), expandable to 16 MB;
 -- a 14-inch color video graphics array (VGA) display, with a tilt- swivel base;
 -- a 101-key keyboard;
 -- three 16-inch AT-compatible expansion slots;
 -- and an 80 MB (N81) or 129 MB (N31) hard drive.
 The Pro models also offer a math co-processor socket allowing faster mathematical and statistical processing of spreadsheet applications.
 The IBM Authorized Distributor:VAR program, announced in February, enables qualified VARs to remarket the PS/1 Pro to their customers. VARs for this program will be recruited, qualified and approved directly by IBM Authorized Distributor:VARS, Ingram Micro and Gates/FA. Additionally, these distributors will help support IBM's commitment to VAR and end-user satisfaction.
 IBM authorized distributors are contracted through IBM to remarket IBM products to resellers such as VARs. VARs remarket PC products in combination with hardware or software applications and sell the integrated product offering to target markets such as small business.
 "Both Ingram Micro and Gates/FA provide excellent sales and technical support needed to run this program effectively," said Carlucci. "To date, Ingram Micro and Gates/FA have recruited over 800 VARs and we're anticipating many more."
 "The IBM PS/1 Pro line is what the VAR community has been asking for -- a PC line with an excellent feature set offered at an aggressive price point," said David R. Dukes, president, Ingram Micro. "In only six weeks, we've qualified and approved several hundred VARs and we continue to receive hundreds of additional VAR applications."
 "VAR response to the new PS/1 Pros and the Distributor:VAR program has been outstanding," said Philip D. Ellett, president and chief executive officer, Gates/FA Distributing. "To us the response indicates that the PS/1 Pros ideally suit our customer base."
 Prices and Availability
 The PS/1 386 SX Pro N81 is priced at $1,949 and the N31 is priced at $2,149.
 The Pro models are available immediately. Recruitment of VARs for this program began in February and is on-going.
 (A) -- Indicates trademark or registered trademark of International Business Machines Corporation.
 (B) -- Indicates trademark or registered trademark of Gates/FA or Ingram Micro.
 -0- 3/16/92
 /CONTACT: Sheila Shanahan of IBM, 914-642-5407/
 (IBM) CO: IBM Corporation ST: New York IN: CPR SU: PDT


CK -- NY060 -- 8366 03/16/92 13:41 EST
COPYRIGHT 1992 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Mar 16, 1992
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