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NEW KODAK GOLD PLUS FILMS PROVIDE MORE COLORS

 NEW KODAK GOLD PLUS FILMS
 PROVIDE MORE COLORS
 ROCHESTER, N.Y., Jan. 21 /PRNewswire/ -- The Eastman Kodak Company (NYSE: EK) has introduced two new consumer color print films with enhanced color characteristics. Kodak Gold Plus 100 film and Kodak Gold Plus 200 film offer unsurpassed color in their respective speed ranges.
 The new films provide consistently vivid colors under varying light sources, exposure levels, and storage conditions. Gold Plus 100 film has the richest, finest grained, and most accurate color of all Gold Plus films, and is best-suited for general purpose photography. Gold Plus 200 film has the best balance of color accuracy, richness, and speed in a multi-purpose film.
 Similar improvements were introduced last year in Kodak Gold 400 film, which has been renamed Kodak Gold Plus 400 film. The new film family's improved underexposure latitude of about two f-stops is paired with a tolerance for overexposures up to three stops.
 The goals for designing these new films were improved color and consistency. Amateur photographers expect photos taken in similar settings or time frames to have the same colors. Clothing, flesh tones, and other familiar subjects should appear similar whether they were taken indoors by flash or outdoors by available light. Accidental over- or underexposures shouldn't affect color rendition. And snapshots of the same subject should have the same colors even if the images were made months apart.
 -0- 1/21/92
 /CONTACT: James E. Blamphin of Eastman Kodak Company, 716-724-5036/
 (EK) CO: The Eastman Kodak Company ST: New York IN: CHM SU: PDT


CG -- CL004 -- 1629 01/21/92 08:05 EST
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Publication:PR Newswire
Date:Jan 21, 1992
Words:264
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