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NEW FINAST SUPERSTORE OPENS IN MAHONING VALLEY

 NEW FINAST SUPERSTORE OPENS IN MAHONING VALLEY
 CLEVELAND, Nov. 4 /PRNewswire/ -- Finast Supermarkets today


announced the grand opening of their newest 24-hour superstore in Niles, Ohio. The six million dollar Finast will open Nov. 15 at 9 a.m. in the new McKinley Centre across from Eastwood Shopping Mall on Route 422. The 65,000 square-foot superstore offers shoppers first class shopping at a total lower cost.
 "Our challenge in planning this store was to bring to Mahoning Valley a unique blend of quality products, unsurpassed variety, and dramatically low prices," noted William Holsworth, president of the Ohio division of Finast Supermarkets. "Our reputation for low prices is already well known. When you put that together with a first class shopping environment and the kind of emphasis we give to perishables, shoppers will see that we're truly setting new standards of excellence in this market. Our floral shop, prepared foods, and full-service meat and seafood departments are far superior to the offerings we've seen in other area supermarkets. Customer service and dramatic savings are top priorities in all departments."
 The new Finast Superstore offers customers a full-service pharmacy, a complete floral shop with professional florists and wire services, and superior perishable departments. In additional remarks Holsworth noted, "The new Finast has created 275 jobs and will serve as an important retail anchor in the newly developed McKinley Centre. Compared to other market locations we've never had so much enthusiasm shown for our entry into a market nor have we had associates with so much supermarket experience and service orientation."
 Specialty food shopping is built into the store's central concept. In addition to more than 1,000 generic and Finast brand products, the chain features a unique upscale product line called Sensational with quality the same or superior to national brands at significantly lower prices.
 Specialty departments include such offerings as the butcher's counter with old fashioned cut-to-order service, a full-service seafood counter with varieties from around the world, service and self-service deli and bakery departments, and hundreds of Finast Recipe foods. The Finast Recipe items include soups, unique sandwiches and dessert specialties as well as take-home casseroles, pizza, and fresh meals. The chain is known for its chop block bread, made by hand with fruits, vegetables, cheeses and meats.
 Customer service is a top priority, from the pledge all Finast associates take to the local and international floral delivery, and special pharmacy services. The store also has a Western Union service; Ohio Lottery; postage stamps; and check cashing and electronic debit service at every checkout. Motorized shopping carts are available for customers with limited mobility.
 To underline their commitment to the community Finast has joined the Niles Chamber of Commerce and will kick off their Candles Against Hunger program on opening day. At checkout, customers can donate $1.00 for a paper candle, write their own name on it or the name of a community organization, and hang it on the Finast Holiday Tree at the front of the store. All proceeds go toward the purchase of food for the Amos Chrissy House Emergency Shelter, which serves homeless people in Trumbull County.
 Located at 5772 Youngstown-Warren Road in Niles, Ohio, the new 24- hour Finast Superstore will be open continuously. Hours for the Finast pharmacy are 9 a.m. to 9 p.m., Monday through Saturday; Sundays from 10 a.m. to 6 p.m. Hours for the floral shop are 9 a.m. to 10 p.m., Monday through Saturday; Sundays from 9 a.m. to 6 p.m.
 To celebrate the opening of this 36th Finast Superstore, special sweepstake prizes, costumed characters, food samples, and demonstrations will take place through Nov. 28. New pharmacy customers will receive one free prescription per family valued up to $10.
 The Ohio Division of Finast Supermarkets operates 36 Finast Supermarkets, five Pick-N-Pays and three Vix Deep Discount stores in Northeastern Ohio.
 SUPER FINAST COMES TO MAHONING VALLEY
 Grand opening date: 9 a.m., Nov. 15
 Address: 5772 Youngstown-Warren Rd., Niles, Ohio 44446
 Store hours: Continuous twenty-four hour operation
 Telephone numbers:
 Store phone: 216-652-8088
 Pharmacy: 216-652-8208
 Floral shop: 216-652-8343
 Pricing policy: Total lower cost on all items, everyday, throughout the store, plus weekly feature values.
 Total investment: $6 million
 Store size: 65,000 square feet
 Number of checkouts: 15
 Number of new jobs: 275
 Store manager: Greg MacDougall; perishable manager: Jim Saggio
 SPECIALTY DEPARTMENTS AND FEATURES
 FLORAL SHOP:
 -- Certified floral designers available to create special
 arrangements for weddings, holidays, funerals, anniversaries and
 other occasions. Daily delivery of flowers and plants from
 around the world.
 -- Free local delivery on orders $24.99 and above to a 15-mile
 radius from the store. National and international wire service
 delivery. Visa, Mastercard, and Discover Cards honored. Charge
 accounts available to businesses. Separate cash register for the
 department.
 -- More than 500 plants, flowers, dried arrangements, and gift
 items; gift stuffing balloon service available.
 -- Open 9 a.m. to 10 p.m., Monday through Saturday; Sundays from
 9 a.m. to 6 p.m. Professional florist available during these
 times.
 PHARMACY:
 -- One free prescription to all new customers; value up to $10.
 Limit one per family. Computerized record keeping and discounted
 insurance co-payments for all customers.
 -- Generic prescriptions discounted up to 70 percent over national
 brand equivalents. Consultation and free patient information
 leaflets with each new prescription.
 -- Open 9 a.m. to 9 p.m., Monday through Saturday; Sundays from
 10 a.m. to 6 p.m.
 MEAT AND SEAFOOD DEPARTMENTS:
 -- No price difference between service butcher counter and self
 service meats. Poultry, beef, pork, lamb and veal cut to order.
 Selection of Finast signature products including beef florentine,
 marinated shortribs, and chicken kabobs. Save $.20 per pound
 with value packs, four pounds or more.
 -- Service fish counter with seafood from all over the world.
 Exclusive easy peel shrimp (deveined), crab clusters, and the
 lowest lobster and shrimp prices in the market. Lobster cooked
 to order at no extra charge. Knowledgeable seafood captains
 available for advice on fish preparation.
 -- Selection of large size frozen seafood and meat packages
 available at significantly reduced retails. Whole beef
 tenderloins and other primals available.
 PRODUCE DEPARTMENT:
 -- Largest variety of produce in area. More than 500 items
 including a salad bar, bulk food section, exotic fruits and
 vegetables, homegrown produce when available, and freshly
 squeezed vegetable and fruit juices.
 -- New European slant type tables with chalkboard signage. Mass
 displays of fresh produce create a farmer's market atmosphere.
 -- Wide selection of holiday fruit baskets starting at $9.99 to
 $79.99 plus any custom order. Vegetable trays with dip from
 $14.99 to $18.99.
 BAKERY DEPARTMENT:
 -- Full-service bakery with self-serve convenience featuring twenty
 old world breads sold by the slice, pound or loaf, available
 exclusively at Finast. Three new Italian unsliced specialty
 breads.
 -- Chop block breads, more than 20 varieties, available exclusively
 at Finast; breads prepared with a "sense of theater" by trained
 chop block bakers with fruits, vegetables, cheeses and meats
 inside the loaf.
 -- Largest selection of dessert items in area, including Finast
 recipe cakes, pies and kuchens. Bakery party trays available.
 -- Self serve rolls, bagels, donuts and muffins. Discounts on large
 orders of 100 or more servings.
 DELI DEPARTMENT:
 -- Finast recipe salads, sandwiches, primo pizzas and fresh meals in
 service case. Dozens of entrees and side dishes made according
 to our own recipes. Corner carryout featuring fried chicken and
 hot meals to go.
 -- Cheese department features more than 100 varieties of cheese,
 including lower fat varieties. Pre-sliced, vacuum-sealed deli
 variety ready to serve: first class freshness without the wait.
 -- Discounts on whole loaves of deli meats and cheeses and large
 orders of 100 or more servings.
 GROCERY AND GENERAL MERCHANDISE DEPARTMENTS:
 -- More than a third of the store devoted to the pharmacy, health
 and beauty aids, and general merchandise.
 -- Big deals department has an excellent variety of discounted
 national brand manufacturer products with large sizes and/or
 multi-packs. Products include soup, snacks, baby products,
 cereal, paper products and generic product variety.
 -- Beverage Depot has an extensive selection of soft drinks, beer
 (state minimum prices), waters, cocktail mixes, low proof
 alcoholic beverages, etc., more beverages than any other area
 store.
 -- International aisle and domestic and gourmet specialty lines,
 including 45 varieties of gourmet coffees.
 -- Thousands of frozen foods available in Finast's frozen
 department, including 450 varieties and sizes of ice cream.
 -0- 11/4/92
 /CONTACT: Susan Alcorn of First National Supermarkets, Inc., 216-587-7100/ CO: First National Supermarkets, Inc. ST: Ohio IN: REA SU:


BM -- CL007 -- 2538 11/04/92 13:37 EST
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Date:Nov 4, 1992
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