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NATIONWIDE ENVIRONMENTAL CHALLENGE SEEKS STUDENT ENVIRONMENTALISTS

 ADA, Mich., Sept. 3 /PRNewswire/ -- Through a unique partnership between Amway Corp. and Newsweek, Inc., young environmentalists nationwide with the best ideas for protecting the planet stand to win a total of $50,000 in cash prizes for their schools.
 Sponsored by Amway in cooperation with Newsweek, the third Amway "Class Act" Environmental Challenge for students in grades four through eight will award $5,000 cash prizes to each of 10 schools nationwide. The awards will be presented in the name of the winning entries demonstrating outstanding environmental stewardship through original projects, campaigns, or fund-raisers. Contest rules and entry forms will be published in a four-page pullout advertisement in the Sept. 13 issue of Newsweek, available on newsstands Sept. 6.
 In addition to the cash prizes, Amway will present each winning school with a commemorative plaque and individual certificates of merit for each student participating in the project. Each winning school also will be featured in a special advertisement in Newsweek. Selected students and the teacher from each winning class will share their environmental activities with U.S. Congress members during an all- expense-paid trip to Washington, D.C., sponsored by Amway, Newsweek, and Northwest Airlines.
 Teachers from each of the 10 winning entries will receive a $500 gift award. Only one entry per school will be eligible for the contest. The participating school will be responsible for selecting one entrant in situations where multiple classes from the same school wish to submit entries. Entry deadline is Dec. 27, 1993. Winners will be announced in January 1994.
 Winners will be determined by a panel of judges including environmental educators, and representatives from Newsweek, Inc. and Amway Corp. Entries are judged on positive environmental impact, creativity, originality, and execution.
 The first two years of competition awarded over $100,000 in prizes to schools in 13 different states from over 400 entries each year.
 "By encouraging and showcasing the environmental projects of students and their schools, Amway hopes to raise awareness among youth, who are future stewards of our environment, and give them an opportunity to show that you can make a difference through individual and team efforts," said Nan Van Andel, Amway vice president of Catalog and Communications.
 Amway is the 1989 recipient of the United Nations Environment Programme Achievement Award, other national environmental awards, and the sponsor of several environmental education and awareness projects worldwide.
 Schools can obtain entry information and complete rules by writing: "Class Act" Entry; Amway Creative Resources, Inc.; Grand Plaza Place; 220 Lyon St. NW, Suite 567; Grand Rapids, MI 49503-2210 or by calling 616-456-1500.
 Amway is the world's largest network marketing company, with sales at estimated retail of $3.9 billion for the fiscal year ending Aug. 31, 1992. Over 2 million independent Amway distributors in 60 countries and territories market about 400 Amway products, another 5,000 brand-name products through its PERSONAL SHOPPERS(R) catalog, plus a variety of services and educational products.
 -0- 9/3/93
 /CONTACT: Marc Longstreet, 616-676-7948, or Ron Braselton, 616-676-5178, both of Amway/


CO: Amway Corporation ST: Michigan IN: ENV SU:

KE-DC -- DE004 -- 8726 09/03/93 09:31 EDT
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Date:Sep 3, 1993
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