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NADIA COMANECI SIGNS WITH SPORTS STEP

 NADIA COMANECI SIGNS WITH SPORTS STEP
 ATLANTA, June 17 /PRNewswire/ -- Sixteen years ago, Nadia Comaneci


introduced perfection into the world of gymnastics with the first "10" in Olympic competition.
 In North America since 1989, Comaneci signed a one-year endorsement contract with Sports Step, Inc., the creator of the original adjustable STEP platform.
 Comaneci discovered the muscle toning and cardiovascular benefits of step training at a weight training facility in Los Angeles. She incorporated step training into her exercise program and trimmed approximately 15 pounds.
 Once again in top form, Comaneci will highlight the high-intensity, low-impact advantages during Step Challenge '92, a 12-city national step training competition sponsored by Sports Step.
 According to Richard Boggs, president of the Atlanta-based manufacturer: "Nadia Comaneci and Sports Step is the perfect marriage. Her perfect '10' in seven Olympic competitions ignited the world of gymnastics and influenced the lives of young people around the globe. Sports Step is the company behind the step training movement that has breathed new life into the aerobics industry."
 The one-year endorsement contract, with options to extend into 1996, identifies Comaneci as the honorary chairperson for Step Challenge '92. Her role will include appearances at the district competitions, where she will meet with local Olympic hopefuls and perform gymnastic and step training routines. Sports Step will also use Comaneci's image to promote step training domestically.
 "I am excited about this new relationship with Sports Step, a company that has had such a great impact on health and fitness in the U.S. and internationally," said Comaneci.
 In addition to her work with Sports Step, Comaneci has an endorsement contract with Jockey as model and spokesperson for its underwear. Beyond her endorsement commitment, Comaneci will embark on a 23-city gymnastic tour with U.S. Olympic Gold medalist Bart Conner.
 Comaneci also serves as a spokesperson for the International Adoption-Romanian Children's Division, which raises funds and facilitates the adoption of the many orphaned children in Romania.
 Comaneci, who currently resides in Montreal, is remembered for her electrifying performances at the 1976 and 1980 Olympic Games, where she earned five Golds, three Silvers and one Bronze, and inspired a generation of gymnasts. Retired from competition since 1984, Comaneci recently performed at the Los Angeles Forum with Gold Medal gymnasts Olga Korbut and Mary Lou Retton. In 1993, David Paradine and Disney Productions will release a movie on the life of Comaneci.
 Atlanta-based Sports Step develops and markets fitness products to health clubs, individuals and retailers throughout the world. Products include THE STEP platform, the original adjustable platform; STEP II platform, the compact home version; and THE STEP XT (Xtra Training) platform, adjustable to six, eight and 10 inches. Sports Step also markets STEPWeights, compact hand-held weights that intensify upper-body conditioning, and a line of accessories and promotional apparel called STEPWear.
 For more information, please call 800-SAY-STEP (800-729-7837), ext. 526.
 -0- 6/17/92
 /CONTACT: Dean Trevelino or Charles Talbert of A. Brown Olmstead, 404-659-0919, for Sports Step, or Rich Boggs or Carol Badaracco of Sports Step, 404-859-9292/ CO: Sports Step, Inc. ST: Georgia IN: SU:


EA-BR -- AT001 -- 0930 06/17/92 08:05 EDT
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Publication:PR Newswire
Date:Jun 17, 1992
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