Mugshot plan to beat car thieves.
He puts their mugshots on the Internet.
The man behind budget airline easyJet launched the new tactic to trace vehicles missing from his budget car rental business easyCar.
When drivers pick up a car, their photograph is taken and if they do not bring it back, the snaps go on the easyCar website.
The photographs are also sent to police.
The scheme has already had its first result after a driver in Liverpool brought a Mercedes A Class back two days after being named and shamed on the website.
Cars have to be 15 days overdue before the hirer it joins the rogues' gallery.
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|Publication:||Liverpool Echo (Liverpool, England)|
|Date:||Nov 14, 2002|
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