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Monopoly CD-ROM game debuts at cyber cafes from Los Angeles to London; Fist worldwide Monopoly game played on the Internet.

BEVERLY, Mass.--(BUSINESS WIRE)--Sept. 27, 1995--The world's most popular board game leaped into cyberspace today when Parker Brothers announced the release of its Monopoly CD-ROM game with a technology breakthrough that allows Internet play.

Monopoly game moguls gathered at cyber cafes in Los Angeles, San Francisco, New York and London and went on-line for the first truly worldwide Monopoly game. "The Monopoly game was a logical choice when we started exploring the possibilities of the CD-ROM format and the Internet," said Tom Dusenberry, vice president, Parker Brothers. "The Monopoly game has always enjoyed universal appeal. Now, it truly can be played worldwide and into the 21st century."

Introduced in the Monopoly game's 60th anniversary year, the CD-ROM version brings the classic board game to life with more than 800 3-D animations. One of these is Rich Uncle Pennybags, the mustached-character feature in the Chance and Community Chest cards, who rolls the dice and zips across the screen as the game's master of ceremonies. Each token has its own distinct personality, dancing, hopping and screeching around the board. As they land on properties, players get a glimpse of the Depression-era properties before they buy, from the pristine Park Place to the more modest Connecticut Avenue.

The Monopoly CD-ROM game's Internet feature allows the more than 23 million Internet users around the world to play each other in their own language. Language translations and currency conversion happen in real time. A point in case: when a player in New York City sells Boardwalk and Park Place to an opponent in London, the properties take on their British names Mayfair and Park Lane, and dollars automatically convert to pounds. Likewise, players in France and Germany will buy, sell and trade French and German properties in francs and deutsche marks, respectively.

As many as six players, each with a copy of the game software, can roll the dice and PASS GO over the Internet or on a local area network (LAN). The game can also be played by a group gathered around a single PC terminal, or individuals can choose to compete with computer opponents. "There are so many ways for families to enjoy the newest version of this classic game," said Dusenberry. "The Internet technology makes it possible for extended family members who live half-way across the country or the world to play the game with relatives back home."

The first copies of the Monopoly CD-ROM game for Windows are en route to retailers in the United States and Europe. The MAC version will be in stores in December, just in time for the holidays, according to Gary Carlin, director of marketing for the Monopoly CD-ROM game. "We've already had an enthusiastic response from the trade and expect the Monopoly CD-ROM game to be one of the most sought after games on store shelves this holiday shopping season," said Carlin. "We will support the product roll-out with an aggressive print advertising campaign and in-store merchandising."

Developed for Parker Brothers by Westwood Studios, the Monopoly CD-ROM game is being distributed by Virgin Interactive Entertainment at an approximate retail price of $39.99

Since 1935, more than 160 million copies of Parker Brothers' Monopoly game have been sold, including editions in 45 countries and 25 languages. Parker Brothers is a unit of Hasbro Inc.

CONTACT: Agnew Carter McCarthy, Boston

Laura Tomasetti, 617/437-7722

or

Carol Steinkrauss, 508/921-3357
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Date:Sep 27, 1995
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