Mobikon announces aACAySelf Serve LoyaltyaACAO for restaurants.
New Delhi [India], Oct 30 (NewsVoir): Mobikon, a leading customer engagement analytics platform designed for the food and beverages (F&B) industry, announced the launch of its aACAySelf Serve Loyalty ProgramaACAO for the QSR and Fast Casual Restaurants at the Fast Food and CafEa[c] Convention (FFCC) on 30th October at Gurugram. MobikonaACAOs aACAySelf Serve LoyaltyaACAO adds to existing customer engagement, insights, marketing and loyalty tools to provide restaurants segmented marketing campaigns that drive sales.
The tool will enable single outlets as well as multi-location restaurants to run a loyalty program for their customers at the payment counter enabling them to drive revenue and engagement using a quick and simple check-in on a aACAyTablet KioskaACAO.
Launching the product, Hitesh Anand, Chief Product Officer at Mobikon, said, aACoeLoyalty is not just about points, it is a critical building block for building relationship with your customers. New customer acquisition is always more expensive, sometimes accruing two-thirds more costs than retaining existing customers. Today 60% of customers donaACAOt return, however those loyal to you are more likely to spend more if a relationship is established. Knowing what your customer likes and designing a customized loyalty program that delights your customer is key in building relations and ensuring that they come back to you.aACA[yen]
aACoeThe overarching goal is to bring the customers back in more often,aACA[yen] said Kumar Katra, President Business Development at Mobikon, at the FFCC 2018 event on 30th October. aACoeWe do that by helping merchants collect data on things such as what customers are ordering, how often do they come, how much do they spend aka Recency, Frequency & Monetary and then through our CRM tools and marketing automation suite to reach out and engage them.aACA[yen]
Self Service rules out the need for exhaustive staff training reducing both cost and time for restaurant operations. MobikonaACAOs Self Serve Loyalty is designed to be simple, fast and efficient reducing wait time - a simple kiosk format is used where customer enrolls using single sign in using phone number and then use the same phone number to check-in to accrue and redeem points.
aACoeSelf serve Loyalty is a critical part of our efforts to digitize and modernize the restaurant experience. Loyalty backed with the right marketing automation will enable restaurants to show some love to their customers and create a true one-on-one relationship. Restaurants can now unlock new opportunities to engage with their customers through offers and discounts aAC" from delighting customers on their birthdays to incentivizing incremental purchases,aACA[yen] added Samir Khadepaun, CEO Mobikon.
This platform addition is driven by customersaACAO feedback and is part of MobikonaACAOs commitment to delivering solutions that help the restaurants engage customers, gain insights and grow revenue in an automated way. MobikonaACAOs Self Serve Loyalty is available to customers for preview online. (NewsVoir)
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|Publication:||Asian News International|
|Date:||Oct 30, 2018|
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