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Ministers in heart of the country.

A NATIONAL campaign encouraging people back into the countryside following the devastating effects of foot and mouth disease was launched in Warwickshire this week.

Rural affairs minister Alun Michael and heritage minister Tessa Blackstone were at Hatton Country World, near Warwick, to kick off the government's tourism drive.

More than 50 organisations, including the English Tourism Council and English Heritage, are helping to promote what the countryside has to offer.

Speaking to the Evening Telegraph, Mr Michael said the heart of England was the most appropriate place to launch the campaign.

He said: "We know from statistics that tourism is absolutely crucial to rural areas, and foot and mouth has really brought that interdependence home. The campaign is about promoting our countryside, and asking people in towns and cities to spend some time in the country."


ENCOURAGEMENT: Rural affairs minister Alun Michael and heritage minister Tessa Blackstone at Hatton Country World
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Publication:Coventry Evening Telegraph (England)
Date:Jan 30, 2002
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