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Milyon S.A. de C.V.

Milyon S.A. de C.V. Canela 480 Mexico, D.F. 08400 657-0444; Fax, 650-5237

Worldwide Nonwovens Sales: $31 million Key Personnel: Mauricio Menache, president; C.P. Salvador Rojas Ugalde, assistant president; Herman Menache, vice president Plant: Mexico City, Mexico Processes: Random Air Laid, Thermal Bonded, Resin Bonded, Print Bonded, Spray Bonded Major Markets: Roll Form--Interlinings, Waddings, Fusibles, Filtration, Industrial and Household Wiping Cloth Material, Personal Hygiene (Diaper and Sanitary Napkin Coverstock), Medical Disposables, Headrest Materials for Airplanes, Wet Wipe Material, Roofing Membranes Notes: The only Latin American company in our survey, Milyon continues to grow by getting smaller. That is, in terms of its product range, its philosophy is that less is more. The Mexican company has a tremendous range of products in the nonwovens market and has actually been trying to cut down on this to some degree.

President Mauricio Menache explained: "When Milyon was founded, the local markets for nonwovens were very small and at that time our country was very protective and it was very hard to import products from abroad. Therefore we had to use all our efforts and imagination to develop different items for different uses with the same equipment and/or some modifications. The positive end of this situation was that we acquired a tremendous amount of know-how. Things are different now, Mexico can import almost anything."

With this broad base of technologies and materials fueling its growth, the company has the luxury of being able to pick and choose which markets it would like to keep. Milyon is currently evaluating apertured nonwovens for the pharmaceutical and hospital markets, as well as spunbonded for geotextiles and agricultural uses, which Mr. Menache said he believes will be in great demand in Mexico within a few years.

Milyon currently exports about 35% of total sales. Of this, $7 million is exported to Europe, $2.5 million to the U.S., $1 million to Canada and $.5 million to South America. The company's push into the European market was aided by the establishment of a subsidiary, Milyon U.K. Ltd., two years ago.

The subsidiary handles a range of retail, industrial and medical nonwovens from the parent company, as well as representing several other nonwovens companies in the U.K. These include certain products from Homecel, a line of air laid papers for industrial and household use from Kayserberg, coverstock from Italian producer Tenotex and cast and blown polyethylene backing films from Poligof, another Italian manufacturer. Milyon is currently in the process of constructing warehouse facilities at its U.K. site to handle incoming orders.

Overseas, Mr. Menache reported that development of the European market has gone smoothly and the company is evaluating future possibilities. "We need to evaluate whether to go further into Europe and/or to strengthen our position in Mexico near the border of the U.S.," he said.
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Title Annotation:nonwoven fabrics business
Publication:Nonwovens Industry
Article Type:company profile
Date:Sep 1, 1991
Words:476
Previous Article:Bonded Fibre Fabric.
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