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1-119 out of 119 article(s)
Title Author Type Date Words
How to adapt your PR strategy for COVID-19 outbreak. May 13, 2020 1728
HOW TO GET PRESS: Tips for working with the media to promote your career. Mollot, Sabina Mar 11, 2020 1617
THE ROBED TWEETER: TWO JUDGES' VIEWS ON PUBLIC ENGAGEMENT. Dillard, Stephen Louis A.; McCormack, Bridget Mary Sep 22, 2019 8230
How to break into the UAE PR and Communications industry. Jul 21, 2019 1938
Information Officers asked to adopt new trends, techniques for best PR. Oct 17, 2018 349
Change of Heart: Aurora Officers' Efforts Prompt Sisters to Rethink Opinions About Police. Nelson, Christopher Dec 1, 2017 1756
PR that drives BD: PR professionals are partnering with their business development counterparts to increase visibility, strengthen brands and elevate relationships. Taylor, Burton; Hughey, Eric Jul 1, 2017 1164
Evaluation in PR through current methods and performance indicators. Future trends. Gurgu, Elena; Cociuban, Aristide Report Jul 1, 2017 7214
Tips for getting press coverage from leading PR professionals: it's more than just sending a press release. Rajala, Liisa Aug 5, 2016 666
Elegy for mediated dialogue: Shiva the destroyer and reclaiming our first principles. Kent, Michael L.; Theunissen, Petra Essay Aug 1, 2016 6846
PR Manual Filled with Specific and Detailed "How To" Tips & Tricks. Aug 24, 2015 391
U.S. Public Relations Preferences for free press reporting in Contrast with neo-authoritarian journalistic approaches. Schnell, Jim Report Apr 1, 2015 5856
The new presidential propaganda: imagery of the chief executive is more tightly controlled and carefully considered than ever. Krainin, Todd Nov 1, 2014 653
Flack Fumbles result in NFL and Walmart PR debacles: meanwhile, new public relations museum highlights successes, reminds how tough game is. Bart, Peter Sep 30, 2014 663
Blair tells tyrant ruler how to gloss over a massacre; PR advice after the killing of unarmed protesters. Aug 25, 2014 378
PR campaigns to pump up your lead generation: if you don't see growth through the efforts you are putting out, it may be time to change course. Gault, Sabina Jun 1, 2014 1157
PR Tools and Techniques. Apr 30, 2014 418
The 5 stages of PR grief: understanding how to navigate the five stages of grief can help you address a publicity problem--of any size --quickly and with a clear head. Halperin, Marj Oct 1, 2013 2251
Better PR in the tasting room: a noted consultant shows how to maximize a winery's image and profits. Root, Craig May 1, 2012 3000
Managing unexpected publics online: the challenge of targeting specific groups with the wide-reaching tool of the Internet. Brabham, Daren C. Report Apr 30, 2012 7381
Social media and revenue management; where should the two meet? Varini, Kate; Sirsi, Pavan Report Apr 1, 2012 5204
Strategic engagement of the science-business media. Gunn, Moira Report Apr 1, 2012 7246
The corporate profit motive & questionable public relations practices during the lead-up to the Affordable Care Act. Maher, John N. Mar 22, 2012 17827
Be seen as the local expert. Sep 2, 2011 384
3 Steps to take when things go wrong: key communication tactics ensure smooth sailing through crises. Alter, Shannon Brief article May 1, 2011 529
Tips for working with the media in a crisis. Winans, Chris Brief article Nov 1, 2010 238
The dos dont's of media relations: whether you have no contact with the media or your image needs refreshing, the following tips can help. Gibbs, Shea Oct 1, 2010 2752
Traditional PR still going strong: social media is just a value-add. Lampert, Elizabeth Jul 1, 2010 981
The evolution of reputation management: a successful reputation management program ensures that stakeholders are involved in co-creating the future through an "outside-in," systemic approach. Robinson, Heather Mar 1, 2010 963
One part circus geek: picking the channels that will preserve your message. Rogers, Kate Feb 1, 2010 1224
Above the fold: as print declines, rethink your media relations strategies to tap into new channels. Mastaglio, Linda; Brown, Robert; Freeman, Steve Cover story Jan 1, 2010 2615
New school of thought: PR and marketing need to completely rethink their approach--from pitching to listening, from measuring eyeballs to measuring engagement, from PR-speak to the language of business. Paine, Katie Delahaye Nov 1, 2009 2123
Maximize your visibility with a minimal budget. Guzikowski, Stefanie Apr 10, 2009 708
Accentuating the Positive. Saba, Jennifer Mar 1, 2009 1567
Discussing what can be done during Bush's final months: NCEW's State Department briefing reveals marketing of diplomacy. Gurwitz, Jonathan Jun 22, 2008 889
My turn. Robinson, Elliott Mar 1, 2008 886
Rescuing PR's reputation: multiple challenges have put public relations practitioners on the defensive--but there are ways to save the profession's credibility and integrity. Devin, Rita Marie Jul 1, 2007 1731
Media authority: use the Internet to package yourself as a quotable expert. Dysart, Joe Jun 1, 2007 1030
Your body guard. Solomon, Frank Jun 1, 2007 586
The power of interest-based negotiations for public officials. Katz, Neil Apr 23, 2007 523
MEDIA & MARKETING: How to handle company crisis; Elisabeth Lewis Jones, director of Liquid Public Relations, looks at the art of crisis management. Nov 13, 2006 503
In a crisis, think before you speak. Fineman, Michael Dec 1, 2004 1048
5 simple strategies for answering--and heading off--school critics. Oct 1, 2004 338
If you get slimed. Karrh, Jim Mar 15, 2004 710
The inside line: tracking PR results: how to determine if your campaign is working. Dealey, Iana Oct 1, 2003 708
Your business and the media. (On Marketing). Karrh, Jim Jul 7, 2003 708
Avoid the 10 sins of press releases. (business corner). Fey, Lynn May 1, 2003 1323
'Guerrilla Publicity' trivializes the strategic role of public relations. (Bookmark). Apr 1, 2003 628
Personality. Apr 1, 2003 655
Celebrating the Celine machine: Las Vegas aspires to reinvent itself as a showbiz citadel rather than just a gaming mecca by mobilizing Celine Dion-style extravaganzas. (Inside Moves). Bart, Peter Mar 31, 2003 753
Changing the image of an inner-city school. Zunino, Ben; Hill, George C. Mar 22, 2003 1707
Personality. Gabor, Deb Interview Feb 1, 2003 655
Protecting your brand through crisis communications. Krese, Christopher P. Column Jul 1, 2002 1071
The Catholic Enron. (Media/Law). Jones, Ken Apr 1, 2002 1381
New Jersey Pros give PR professionals the real story on pitching news items. (Chapter Higzhlight: SPJ New Jersey Pro Chapter). Overman, Stephanie Brief Article Mar 1, 2002 557
Citizen Kraemer: How baxter international's chief Harry Kraemer learned to stop worrying and love sustainability. (Sustainability). Birchard, Bill Feb 1, 2002 2517
Cultivating Relationships: The Key to a Successful Media Presence. Echevarria, Laura Jan 1, 2002 1334
Having a relationship with client simplifies gift selection process. (Corporate Gifts & Event Planning Guide). Nelson, Katherine Thompson Brief Article Nov 1, 2001 667
HOW TO GET FREE PUBLICITY. Moran, Michelle Aug 1, 2001 2565
Revived City Brewing to offer tours. Brief Article Jul 23, 2001 514
The genesis of public relations in British colonial practice. Smyth, Rosaleen Jun 22, 2001 6535
Advocacy in action. Bush, Gail; Kwielford, Merrilee Andersen Jun 1, 2001 3264
Think like a reader. Wylie, Ann Apr 1, 2001 1254
Go around disaster, not through it. Stoff, Rick Brief Article Feb 1, 2001 791
Public Relations and the Law in Crisis Mode: Texaco's Initial Reaction to Incriminating Tapes. Hoger, Elizabeth A.; Swem, Lisa L. Dec 22, 2000 10152
Pointers. hiaring, philip e. Brief Article Dec 1, 2000 163
Fine Tuning Your News Briefing. Staszak, Dennis D. Dec 1, 2000 1282
Even Fleishman-Hillard couldn't help Firestone. Grodsky, Dawn Oct 1, 2000 1208
Cut the jar gon: It has become a public relations nighmare leading to misinformation, disinformation and misunderstanding by journalists, customers and the public. Lowery, Joan Oct 1, 2000 2540
Avoid Wrong Steps to Help Your Company Project Strong Image, Foster Credibility. Graham, John Dec 27, 1999 769
When IN ROME... Ihator, Augustine Dec 1, 1999 1539
THE CPA IN INDUSTRY. Haggerty, Deborah O. Brief Article Sep 1, 1999 921
Image is everything. Donegan, Priscilla Jul 1, 1999 1037
Creating a favorable business climate: corporations and radio broadcasting, 1934 to 1954. Fones-Wolf, Elizabeth Jun 22, 1999 14082
Overcoming phood phobia: changing perceptions about bio-engineered products. Natz, Daryl Jun 1, 1999 1879
THE EYE of the Beholder. Kingsley, Steve; Falco, John May 1, 1999 1772
Handling the "PR": promoting your program to the press, students and parents. Hoch, David Mar 1, 1999 682
BUILDING MEDIA RELATIONS: Cheap publicity. Ayres-Williams, Roz Brief Article Mar 1, 1999 522
Crisis communication plans: poor predictors of excellent crisis public relations. Marra, Francis J. Dec 22, 1998 5882
A strategic approach to managing crises. Burnett, John J. Dec 22, 1998 4796
Persuasion sways coverage; Chicago efforts lured reporters at the Democratic Convention to stories about the city. Fitzgerald, Mark Sep 13, 1997 510
Partnering with the community. Beyer, Leslie May 1, 1997 1631
Launching a public relations program for your practice. Rogers, Stuart C. May 1, 1996 4553
Database-driven PR. Morris-Lee, James Cover Story Mar 1, 1996 1534
Issues management revisited: a tool that deserves another look. Gaunt, Philip; Ollenburger, Jeff Sep 22, 1995 5385
Oral histories: the most overlooked public relations tool. Conti, Kris Delaplane Jun 1, 1995 942
How to make your writing pop! Sidley, John David Jun 1, 1995 1229
Respect comes with performance, not a title. Marken, G.A. Apr 1, 1995 1371
Communicate: make your expertise known. Casavant, Richard; Elrod, Paul F., Jr.; Mayo, Charles M. Apr 1, 1995 2176
Public relations: some sample plans. Walker, Larry Cover Story Mar 1, 1995 5445
Launching a public relations campaign. Sullivan, Helen Feb 1, 1993 4332
Shining in the spotlight. Skiados, Don Jan 1, 1993 2271
Citizen complaint policy. Ross, Rickard A. Nov 1, 1992 951
Working with the public: listening more is not listening better. Harwood, Richard C. Sep 21, 1992 964
Congressional downtime. Chwat, John Dec 1, 1991 1202
Becoming a consultant: ten tips to help you survive the transition. Cipalla, Rita Dec 1, 1991 1503
Today's events produce tomorrow's communication issues. Coates, Joseph F. Jun 1, 1991 1932
How to weather PR doldrums. Hinkle, Richard Paul Jun 1, 1991 2058
Public relations = public awareness. Cappetta, Ann Dec 1, 1990 1303
How do you develop pan-European communication? ... verrry carefully! Liss, Richard Aug 1, 1990 1527
Build bridges with a multilingual speakers bureau. Sheldon, Keith A. Aug 1, 1990 1231
Why editors put the fear of God in publicists. LoDestro, Michele Jul 1, 1990 2046
The light touch ... how to use humor for business success. Kushner, Malcolm Jul 1, 1990 923
Goodbye to the golden era of mass communication. Armstrong, John May 1, 1990 2498
CEOs in the slammer or what to do while your boss does time. Taylor, Anne Marie May 1, 1990 3546
PR bloopers. Garcia, Art May 1, 1990 2197
PR pros find room at the top. Taylor, Anne Marie Apr 1, 1990 1961
The Bunnies that roared. Apr 1, 1990 942
The personal touch: a guide to media relations angling. DuPont, Stephen Jan 1, 1990 1440
Inquiring (student) minds want to know. Grunig, Larissa A. Jan 1, 1990 2062
The power of story in communication. Ward, John R. Dec 1, 1989 901
Custom publishing: is it cost-effective? Allen, Gray Dec 1, 1989 1894
Making the most of outside talent. Ditmars, Margaret E. Dec 1, 1989 887
Read it and believe it. Parker, Robert A. Dec 1, 1989 1611
'Porpoising" - what does that mean? Mildon, Lloyd Dec 1, 1989 1258
Video made our lab a star. Provine, Cheryl A. Jun 1, 1989 1547
We'll try to cut out the bafflegab if you refrain from making us sound like Donald Duck. Spiers, Paul May 1, 1989 2623
Getting personal with shoppers. Bishop, Willard R., Jr. Mar 1, 1986 915

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