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Mediabin launches version 2.3.

MediaBin 2.3 leverages Web services technology to streamline operations and make marketing and eBusiness processes more efficient for global enterprises. The new Web-enabled applications include online asset ordering, project management for marketing collateral, integration with Microsoft Content Management Server 2002, and a Quark plug-in.

"With complex infrastructures and widely distributed stakeholders, Global 2000 corporations are increasingly relying on the benefits of Web services to improve internal processes, customer interactions, and channel operations," said Robert Estes, vice president of product marketing at MediaBin Inc. "All of the new MediaBin 2.3 applications were developed in response to customer requests for more powerful, enterprise-level Digital Asset Management capabilities that will help them break down information silos and share critical assets throughout the enterprise."

Along with the new applications available in MediaBin 2.3, MediaBin Asset Manager now includes support for LDAP (Lightweight Directory Access Protocol) and features an updated MediaBin Deployment Agent, the scheduling application with both push and pull asset distribution capabilities.

MediaBin Inc. was founded in 1987 and develops innovative, standards-based enterprise brand management solutions for Global 2000 companies. The MediaBin platform enables marketing and eCommerce teams to accelerate time-to-market for new products, safeguard brand assets and to scale their businesses by automating the cataloging, management, and deployment of marketing materials. MediaBin is a key eBusiness infrastructure component that can be integrated into corporate portals, web content management systems, product catalogs, and eCommerce platforms to manage and deliver media assets.
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Publication:EDP Weekly's IT Monitor
Article Type:Product Announcement
Geographic Code:1USA
Date:Sep 23, 2002
Words:241
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