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Media panel gives scoop. (Transcripts).

An all-star cast of media journalists served on the panel of "Reporting Real Estate," part of BuildingsNY 2002 at Jacob K. Javits Convention Center. The show is the largest, most extensive real estate trade show and convention on the eastern seaboard. It is sponsored by the Associated Builders and Owners of Greater New York (ABO) and produced by Reed Exhibitions.

On the "Reporting Real Estate" panel were Natalie Keith, editor of Real Estate Weekly; Janet Morrissey, reporter at Dow Jones Newswire; Stacey Corso, editor of Real Estate New York; and Lois Weiss, reporter at the New York Post and editor of the weekly newsblast. David Platter, a partner at Quinn & Co. public relations and communications, moderated. The discussion touched on various topics pertaining to reporting and NY real estate.

What makes the news?

"Since we are a wire service, our main goal is to get the news to the public first before anyone else scoops the story," said Morrissey. "The top news always makes the wire, such as mergers, breaking stories, and profiles on companies."

Weiss added that, "At The Post, all the stories must break or advance the news with fresh, lively information whether they are trend stories, breaking news or my column pieces that tend to have a gossipy edge." On the other hand, Weiss noted, "In, I have an opportunity to showcase tri-state news, brokers, mortgages, smaller deals and insider details that may not make it into The Post."

"We rely a lot on the industry to gear us in the direction that our stories should take," said Corso. "Since our magazine is based on the New York metro-area, we have the ability to take an in-depth view of the NY commercial real estate market."

What are your feelings about the industry?

"I am optimistic about the industry, because we report its news and the stories are starting to pick-up slowly," said Keith. "People still want to work and live in NY, which is a good sign that it will rebound."

"The stories our panelists write can literally move markets, make or break deals and puncture inflated egos," said Nicholas LaPorte, Jr., executive director the ABO.

Dean Russo, industry vice-president for Reed Exhibitions, added, "We are grateful these leading journalists made time to be there. The behind-the-scenes scoop on how they do their job was fascinating for the audience."
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Title Annotation:Reporting Real Estate at BuildingsNY 2002
Publication:Real Estate Weekly
Article Type:Brief Article
Geographic Code:1USA
Date:Jul 10, 2002
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