Printer Friendly

Mattel's Broderbund Licenses 1 Million Images from Corel.

The Broderbund unit of The Learning Co has licensed over one million clip art, web and photographic images for online use from Corel's GraphicCorp division. Broderbund, a games and home productivity software developer, owned by toy giant Mattel Inc, is being very cagey about what it will use the images for and a spokesperson refused to comment on the deal, saying only that the images are not for coding into packaged software.

However, when Corel bought GraphicCorp in April of this year, the company said that it would push further licensing of GraphicCorp's images, which are already used by 61% of the top 100 consumer graphics and clip art collections in the retail market. The Broderbund spokesperson refused to comment on suggestions that Broderbund would use the images to develop its online services.
COPYRIGHT 1999 Datamonitor
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Title Annotation:Company Business and Marketing
Publication:Computergram International
Article Type:Brief Article
Geographic Code:1USA
Date:Jun 29, 1999
Words:133
Previous Article:IBM Working on its Own Support Chips for Intel McKinley.
Next Article:Fujitsu Chases RISC Market With 8-Way Profusion Box.
Topics:


Related Articles
MATTEL TO BUY THE LEARNING CO FOR $3.8BN.
Corel Buys GraphicCorp for Content, Portal Push.
Riverdeep buys the Learning Co.; sets up partnership with Harcourt. (News connection: up-to-date and usable education information froms schools,...
COREL LAUNCHES INTERVIDEO WINDVD 8 PLATINUM.

Terms of use | Privacy policy | Copyright © 2019 Farlex, Inc. | Feedback | For webmasters