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1-39 out of 39 article(s)
Title Author Type Date Words
Selling and industry maturity. Marcus, Dan Dec 1, 2003 781
Know your customer ... revealing OEM sourcing strategies. Maffia, Joseph Dec 1, 2003 1251
If at first you don't succeed ... Spada, Alfred T. Nov 1, 2003 786
What has been the best source of new casting work for your foundry? Oct 1, 2003 437
Part 1: determining your foundry's target castings; this article shows foundries how to uncover the single most important element in the formula for a successful sales and marketing program. (The Market-Driven Foundry). Lane, Stephen M. Feb 1, 2003 2871
Strategic underpin marketing efforts. Kanicki, David P. Feb 1, 1999 1884
Update your marketing tool kit. Marcus, Dan Jun 1, 1998 861
Marketing's evolving role. Marcus, Dan Oct 1, 1996 902
What is 'niche marketing?' (part 2) York, C. Merrill Jun 1, 1996 835
Erie Bronze constructs billboard on 'information superhighway.' (Erie Bronze and Aluminum Co.) Martucci, Rich Dec 1, 1995 1439
Making the most of trade shows. Holic, Deborah L. Dec 1, 1995 1164
It pays to use telemarketing. Warden, T. Jerry Dec 1, 1994 912
Is your marketing behavior ethical? Warden, T. Jerry Nov 1, 1994 891
Partnering for profit. Warden, T. Jerry Column Oct 1, 1994 871
How well are your inquiries handled? Warden, T. Jerry Jul 1, 1994 822
Acquiring a marketing focus. Warden, T. Jerry Jul 1, 1993 843
How good are your terms and conditions of sale? Warden, T. Jerry Jun 1, 1993 668
Marketing audits can pinpoint problem areas. Warden, T. Jerry Feb 1, 1993 755
How foundries can develop better marketing budgets. Warden, T. Jerry Jan 1, 1993 771
Planning for the future. Warden, T. Jerry Industry Overview Jul 1, 1992 824
Well-run plant tours build strong customer relations. Gibbons, James Jul 1, 1992 1562
Marketing trends in the 1990s. Warden, T. Jerry May 1, 1992 790
Do you need more marketing control? Warden, T. Jerry Jan 1, 1992 801
Make your sales meetings more productive. Warden, T. Jerry Column Nov 1, 1991 832
Spotting marketing opportunities. Warden, T.Jerry Aug 1, 1991 891
More on marketing mumbo jumbo. Warden, T. Jerry Jul 1, 1991 608
Don't be intimidated by marketing mumbo jumbo. Warden, T. Jerry column Jun 1, 1991 751
Updating your marketing plan. Warden, T. Jerry Feb 1, 1991 964
Marketing and promotion: small foundry essentials. Ault, Becky Jan 1, 1991 1380
Market research increases profits. Warden, T. Jerry Jan 1, 1991 940
Can your salesmen meet the challenge? Warden, T.Jerry Jun 1, 1990 765
Put your foundry in a box. Warden, T. Jerry Apr 1, 1990 886
Lessons of the '80s set stage for competing in the '90s. Kanicki, David P. Apr 1, 1990 717
58th Southeastern Conference draws over 500 to Nashville. Bex, Tom Apr 1, 1990 685
Time for marketing integration. Warden, T. Jerry Feb 1, 1990 865
Think like a general in marketing warfare. Warden, T. Jerry Jan 1, 1990 817
Global competition provides new insights. Kanicki, David P. Dec 1, 1989 614
Something new in SIC codes. Warden, T. Jerry Oct 1, 1989 860
Globalization of metalcasting demonstrated at GIFA 89. Kanicki, David P. Sep 1, 1989 834

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