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Making Innovation Pay: People Who Turn IP Into Shareholder Value.


Making innovation pay; people who turn IP into shareholder value.

Ed. by Bruce Berman.

John Wiley & Sons


201 pages




More people pay lip service to the importance of intellectual property (IP) than understand how to profit from innovative ideas. Berman, the president of a management consulting firm and author of From Ideas to Assets: Investing Wisely in Intellectual Property (Wiley, 2001), introduces ten chapters by IP managers and investors, each featuring an innovator's profile and discussion of how to tap the business potential of innovations. The chapter debunking patent right myths is particularly inventive.

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Publication:Reference & Research Book News
Article Type:Book review
Date:May 1, 2006
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