MULTIPLE CATEGORIES, STRONG SALES.
The challenge facing retailers is to position these introductions in a thoughtful way. It means more than offering consumers options to trade up. The merchandising should allow consumers to choose the product features that meet their needs.
Retail buyers are looking ahead optimistically to the fourth quarter. They expect sales to maintain their steady climb.
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|Publication:||HFN The Weekly Newspaper for the Home Furnishing Network|
|Date:||Jun 21, 1999|
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