MTV Networks acquires Quizilla.com.
Quizilla.com, an online community for user-generated content, has been acquired by MTV Networks (MTV), a music and entertainment company.
MTV Networks has acquired the site, which reportedly attracted 3.1m unique visitors in September, from Gorilla National, an online ad-sales representation company.
Quizilla.com, which is aimed at female teenagers, joins MTV's MTV Kids and Family Group digital portfolio, which also includes the NeoPets.com and The-N.com.
According to the MTVN Kids and Family Group, it intends to make Quizilla.com a destination site offering a deeper sense of social networking.
MTV did not disclose the financial terms of the deal, but said it was one of the group's smaller online purchases.
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|Publication:||Internet Business News|
|Date:||Oct 18, 2006|
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