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MOTOROLA'S 68030 MICROPROCESSORS POWER APPLE'S NEW POWERBOOKS AND MID-RANGE MACINTOSH COMPUTERS

 MOTOROLA'S 68030 MICROPROCESSORS POWER APPLE'S NEW POWERBOOKS
 AND MID-RANGE MACINTOSH COMPUTERS
 AUSTIN, Texas, Oct. 19 /PRNewswire/ -- Motorola's High Performance Microprocessor Division today announced that its 68030 microprocessors provide the processing power for Apple Computer, Inc.'s new PowerBook(tm) 160, PowerBook 180, Macintosh Duo(tm) System (combining a portable and a desktop system), Macintosh(R) IIvx and Macintosh IIvi, boosting the performance levels of Apple's mid-range offerings and strengthening its position in the portable market.
 The new PowerBooks 160 and 180 incorporate Motorola's 68030 microprocessor running at 25 and 33 MHz, respectively, and will replace the PowerBook 170 as Apple's highest performance notebook. The increased speed of the 68030, from 25 MHz on the PowerBook 170 to 33 MHz on the PowerBook 180, results in boosted performance levels of the PowerBook line. Along with featuring greater performance, the new PowerBook models offer more flexible video capabilities and higher quality displays.
 Apple has also introduced the Macintosh Duo System, an innovative personal computer system combining the versatility of a desktop computer with the convenience of a notebook computer. The system includes the PowerBook Duo notebook, running on a 25-MHz 68030 for the Duo 210 and a 33-MHz 68030 for the Duo 230, combined with the Macintosh Duo Dock docking station and PowerLatch(tm) docking technology, which offers a smooth transition between desktop and portable computing.
 "The increased level of telecommuting and business travel of the '90s has heightened the need for high-performance portable systems that maintain compatibility with desktop systems," said Jim Reinhart, Motorola's manager of M68000 marketing and applications. "This announcement demonstrates Apple and Motorola's commitment to providing users with the features necessary to achieve a higher level of integration between nomadic and desktop systems."
 In the mid-range desktop line, Apple introduced the Macintosh IIvx and IIvi, powered by the 68030, running at 16-MHz and 32-MHz respectively. Motorola's 68030, combined with up to 32,000 colors and three NuBus slots, allows users to work with sophisticated graphics, large files and vivid colors. A distinctive expansion bay that accepts mass storage devices such as a CD-ROM drive, a removable cartridge drive or a high-capacity drive is also featured in both systems.
 The Motorola 68030 integrates advanced features into a full 32-bit microprocessor design, optimized for low-cost, memory-based applications. Its burst fill functionality provides an efficient bus and memory interface, enabling the 68030 to substantially increase overall system throughput. This is especially well-suited for systems designed for graphical applications, such as the Macintosh IIvx and IIvi, that require large amounts of information to be continuously transmitted from external memory to the processor's dual internal caches. The efficient memory interface results in system-design cost and time savings, allowing the Macintosh line to achieve excellent price/performance ratios. Pricing and Availability
 The Macintosh IIvx, the PowerBook 160 and 180, and the Macintosh Duo System will be available through authorized Apple resellers worldwide. The Macintosh IIvi will be available through authorized Apple resellers in selected countries outside the U.S.
 In the U.S., the Macintosh IIvx will be offered in three configurations at a manufacturer's suggested retail price (MSRP) ranging from $2,949 to $3,219. Five configurations of the new PowerBook 160 and 180 will be offered at an MSRP of between $2,429 and $4,229. Three new PowerBook Duo models will carry MSRPs ranging from $2,249 to $2,969. Pricing and availability may vary outside the U.S.
 Having 1991 worldwide sales exceeding $3.6 billion, Motorola's Semiconductor Products Sector is the largest U.S.-based broad line supplier of semiconductors, with a balanced portfolio of more than 50,000 devices. Motorola is one of the world's leading providers of electronic equipment, systems, components, and services for global markets. Products include two-way radios, pagers and telepoint systems, cellular telephone systems, semiconductors, defense and aerospace electronics, automotive and industrial electronic equipment, computers, data communications, and information processing and handling equipment.
 Motorola was a winner of the first Malcolm Baldrige National Quality Award in 1988, in recognition of its superior companywide quality management process.
 NOTE: Apple and Macintosh are registered trademarks, and PowerBook, Macintosh Duo and PowerBook Duo are trademarks of Apple Computer, Inc.
 -0- 10/19/92
 /CONTACT: Kristen Hausman of Motorola, 512-891-2386, or Sally Winship of Cunningham Communication, Inc., 617-494-8202, for Motorola/
 (MOT) CO: Motorola; Apple Computer, Inc. ST: California, Texas IN: CPR SU: JVN


DD -- NE005 -- 1359 10/19/92 08:40 EDT
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Date:Oct 19, 1992
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