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METROPOLITAN FEDERAL BANK WINS NATIONAL ADVERTISING AWARDS

 METROPOLITAN FEDERAL BANK WINS NATIONAL ADVERTISING AWARDS
 MINNEAPOLIS, March 23 /PRNewswire/ -- Metropolitan Financial Corporation (NYSE: MFC) announced today its full service consumer savings bank, Metropolitan Federal Bank, fsb, has won two Awards of Honor in the 25th Annual Communications Competition sponsored by the Financial Institutions Marketing Association (FIMA).
 Presented in Atlanta yesterday at the first National Financial Services Marketing Conference, and FIMA's 27th annual meeting, the awards honor the advertising campaign titled "Boundaries," which won in two categories: "Best Total Campaign - Overall" and "Best Total Campaign - assets over $1 billion."
 The comprehensive advertising campaign, designed by the Minneapolis advertising agency of K&H Advertising and inaugurated in April 1991, focuses on warm and inviting depictions of typical heartland scenes, with television, radio and print applications.
 The entries were reviewed by a critical panel of three independent judges. Financial Institutions Marketing Association (FIMA) is a leading professional membership organization for marketing officers in retail-based financial services organizations -- primarily banks, credit unions and savings institutions.
 Metropolitan Financial Corporation is a regional financial services holding company. Its full service consumer savings bank, Metropolitan Federal Bank, fsb, Fargo, N.D., operates over 130 offices in 105 communities in the states of North Dakota, Minnesota, Iowa, South Dakota, Wisconsin and Arizona and meets all current and fully phased in regulatory capital requirements.
 Metropolitan is the Twin Cities' largest originator of residential mortgage loans and is the largest residential title company in the state of Minnesota.
 -0- 3/23/92
 /CONTACT: Cheryl White of Metropolitan Financial, 612-928- 5000/March 23, 1992
 (MFC) CO: Metropolitan Financial Corporation ST: Minnesota IN: FIN SU:


KH -- MN009 -- 0674 03/23/92 15:05 EST
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Publication:PR Newswire
Date:Mar 23, 1992
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