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MASCOTT CORPORATION ANNOUNCES UNIQUE CINNABON VALENTINE GIFT

 WATERTOWN, Mass., Jan. 21 /PRNewswire/ -- Mascott Corporation (NASDAQ: DINE) announced today a unique Valentine's Day gift opportunity for individuals searching for a special gift idea this year -- Cinnabon "World Famous Cinnamon Rolls" Gift Pack boxes.
 Mascott Corporation currently owns and operates 13 franchised Cinnabon bakeries, purveyors of World Famous Cinnamon Rolls. Within each Cinnabon bakery, bakers skillfully combine the freshest ingredients -- eggs, flour, margarine, brown sugar and imported Korinji cinnamon -- to prepare rich, moist, delicious cinnamon rolls, all within the view of the guests.
 New England District Manager David Gettleman stated, "After your first bite of a Cinnabon you will immediately recognize why Cinnabon is the ultimate' cinnamon roll." Cinnabon cinnamon rolls are available hot our of the oven or specially packed in boxes to go and make excellent gifts. For a truly unique Valentine's Day present this year, gift pack boxes of Cinnabon cinnamon rolls may be purchased at any of the area bakeries.
 Mascott Corporation acquired the Arsenal Mall Cinnabon bakery in Watertown in January 1992 and proceeded to develop five additional Cinnabon bakeries in New England during 1992. In addition to the Cinnabon bakery in the Arsenal Mall, Mascott also operates Cinnabon bakeries in the Silver City Galleria, Taunton, Mass.; the Cambridgeside Galleria, Cambridge, Mass.; Northshore Mall, Peabody, Mass.; Independence Mall, Kingston, Mass.; and Westfarms Mall, Hartford, Conn. Mascott Corporation anticipates continued expansion in New England during 1993.
 In addition to the six Cinnabon bakeries in New England, Mascott Corporation currently owns and operates seven additional Cinnabon bakeries, three Willie Mays Chicken establishments, as well as two full- service restaurants -- Markers Harborside Grille and Markers Italian Grille, in New Jersey and New York.
 -0- 1/21/93
 /CONTACT: David Gettleman of Mascott Corporation, 617-926-1020/
 (DINE)


CO: Mascott Corporation; Cinnabon ST: Massachusetts IN: LEI SU: PDT

CK-LR -- NY059 -- 7467 01/21/93 13:44 EST
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Date:Jan 21, 1993
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