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Lorenzen and Co. Booksellers.

President: Rod Lorenzen Address: 10300 N. Rodney Parham Road, Little Rock, 72207, 663-3253 Start-up date: October

Rod Lorenzen says he is trying to fill a niche in the Little Rock book market.

Lorenzen and Co. Booksellers in west Little Rock's Colony West shopping center on Rodney Parham Road will specialize in low-priced books.

By purchasing publishers' overstock and previously owned books, Lorenzen will be able to sell most titles for half the original price.

Lorenzen owned a Heights bookstore, the Paperback Writer, for 12 years. In 1988, he sold the store to Wordsworth Books and Co.
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Author:Harper, Kim
Publication:Arkansas Business
Date:Oct 7, 1991
Words:96
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