Printer Friendly

Linkstorm Extends Money Back Performance Guarantee in Response to Rapid Adoption by Advertisers and Agencies.

Pilot Offer Draws 15 New Clients For Ad Performance Guarantee Offer

SAN FRANCISCO, April 14 /PRNewswire/ -- In response to strong ad agency support for its new banner ad performance guarantee, Linkstorm, here at the Ad:Tech SF conference, has extended the offer for an additional two months.

The program, announced by Linkstorm at last month's American Association of Advertising Agencies (AAAA) Media Conference and Tradeshow, ensured a minimum boost of 50 percent in click-through rates over traditional banner ad campaigns or it will waive all its fees for the campaigns.

Since the AAAA conference last month, the guarantee has resulted in 15 new customer engagements and zero refunds due to lack of performance. Linkstorm's innovative banner ad format overlays cascading menus onto traditional and rich media banners and allows the user to identify and access the information that they seek from an advertiser.

"Our demonstrated performance gains and a guaranteed ROI has made our ad solutions too attractive to pass up for a wide array of direct response advertisers," said David Sidman, founder and chief executive officer of Linkstorm. "We had earlier told our clients that our ad optimization technology outperforms any other banner ad technology, and that we could prove it -- but now we have further insured our claims with our own money. I am not sure I know of another technology company, never mind advertising company, that has been so bold as to guarantee performance."

For more information on Linkstorm, the 50 percent ROI guarantee or the benefits of joining its agency partner program, contact Vidar Brekke at or visit booth #6384 at ad:tech SF.

About Linkstorm

Linkstorm is an advertising technology company that is pioneering a new approach to online marketing, e-commerce, publishing and social networking. The company's unique ad enhancement technology significantly improves performance of all online advertising and enhances user engagement by overlaying cascading menus onto any ad format and quickly connecting customers to the information they want. Clients include national and global advertisers, agencies and publishers such as Cisco, Microsoft, Wal-Mart, Chevrolet, HP, Ogilvy, MRM and Hachette Filipacchi. Linkstorm is headquartered in New York City and is funded by visionary investors such as Esther Dyson and Jim Rutt. For more information, please visit or click
 CONTACT: Rob Manfredo / Noah Milman
 KCSA Strategic Communications
 (212) 896-1213 / (212) 896-1217 /

 Vidar Brekke
 Linkstorm (on-site at Ad:Tech SF)
 (732) 291-1019

CONTACT: Rob Manfredo, +1-212-896-1213,, or Noah Milman, +1-212-896-1217,, both of KCSA Strategic Communications for Linkstorm; or Vidar Brekke of Linkstorm (on-site at Ad:Tech SF), +1-732-291-1019,

Web site:
COPYRIGHT 2008 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2008 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Apr 14, 2008
Previous Article:Project Partners LLC Announces New Project Portfolio Management Practice.
Next Article:Leaders in India: Business Forum 2008 - Informa brings the world's most recognised leadership event to India.

Related Articles
Content Directions Becomes 'Linkstorm' as Company Focuses on Online Ads, Marketing.
Content Directions Becomes 'Linkstorm' as Company Focuses on Online Ads, Marketing.
Linkstorm Selects KCSA Worldwide as Public Relations Agency of Record.
Linkstorm Secures $4.2 Million Funding;.
Linkstorm Secures US$4.2 Million Funding;.
Linkstorm and London's GMW Media Partner to Offer New, High-Performing Display Ad Solutions to U.K. Market.
Linkstorm Improves Online Ad Measurement & Optimization With New Technology Platform.
Linkstorm to Launch Agency Partnership Program at AAAA.
Linkstorm Recruits Agency Veterans From McCann-Erickson Worldgroup and 24/7 Real Media to Boost Its Advertising Operations and Technology Staffs.
Linkstorm Appoints Ari Brandt Chief Executive Officer, Establishes New Board.

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters