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Lawson Software Hosts Business Software Event in Cairo.

Lawson and regional partner Accentia Middle East look to build on successes in region

ST. PAUL, Minn. -- Lawson Software (Nasdaq: LWSN) today is hosting a gathering for business software and technology leaders in Cairo. The event, being held at the Four Seasons Hotel in Cairo, will include presentations by Harry Debes, Lawson president and CEO, Ehab Osman, chairman of Accentia Middle East, and Samir Alwani, managing director for Accentia Middle East. Accentia is Lawson's exclusive channel partner for the Arab Middle East states and focuses on sales and support for the Lawson M3 Enterprise Management System. The Lawson M3 system is designed around the needs of companies in manufacturing, distribution, equipment service management & rental, fashion, and food & beverage industries.

"This region marks an important area of focus for Lawson as many companies in manufacturing, distribution and equipment service need to modernize their technology systems," said Debes. "These are key vertical markets for Lawson, and we offer industry-specific software and expertise for companies in these industries. And, through our partnership with Accentia, we bring the regional business expertise that our customers and prospects need."

Accentia is one of Lawson's top producing channel partners, achieving "Platinum" status with Lawson for two years in a row. The "Platinum" status notes that Accentia has met or surpassed specific targets for financial performance and customer volume. Accentia recently established a new office in Casablanca, Morocco, in addition to its offices in Cairo, Egypt and Dubai, UAE.

"Working with Lawson, we are committed to bringing world-class software to companies in the Arab Middle East States," said Samir Alwani. "The Lawson M3 solution is a strong offering for the great companies that we serve - companies that see the value in using modern software solutions to improve business processes based on industry-specific functionality and the regional expertise that we bring to the table."

Several Lawson and Accentia customers will also be present at the Cairo event, including Textile International of Egypt, Embee Group, Al Foah, ALESAYI Electronics- Panasonic, SONAC, FATA Farms, Haraz Farms, and Saudi Diesel.

"Accentia and Lawson provide us with best practices from leading companies focused on equipment service and rental," said Ahmed Alkooheji, IT and PMO director for Saudi Diesel. "This approach was evident throughout our implementation journey and helped increase the business gains we've seen using Lawson."

"We needed a software system that could help us address the specific challenges we see in food production," said Eyad Saleh, IT manager for Al Foah Company, LLC. "Accentia Middle East understands the industry-specific Lawson enterprise software system as well as our specific business challenges here in the United Arab Emirates and in the date farming and production industry."

"Accentia Middle East implemented the Lawson M3 system focused on our food and beverage industry challenges," said Khaled Dawood, business development manager for SONAC. "As an example, Lawson Trace Engine helps us with the specific challenge of bringing new products to market and meeting food safety and quality regulations. It also supports our corporate social responsibility initiatives."

About Lawson Software

Lawson Software provides software and service solutions to 4,500 customers in manufacturing, distribution, maintenance, healthcare and service sector industries across 40 countries. Lawson's solutions include Enterprise Performance Management, Supply Chain Management, Enterprise Resource Planning, Customer Relationship Management, Manufacturing Resource Planning, Enterprise Asset Management, Human Resource Management, and industry-tailored applications. Lawson solutions assist customers in simplifying their businesses or organizations by helping them streamline processes, reduce costs and enhance business or operational performance. Lawson is headquartered in St. Paul, Minn., and has offices around the world. Visit Lawson online at www.lawson.com.

Forward-Looking Statements

This press release contains forward-looking statements that contain risks and uncertainties. These forward-looking statements contain statements of intent, belief or current expectations of Lawson Software and its management. Such forward-looking statements are not guarantees of future results and involve risks and uncertainties that may cause actual results to differ materially from the potential results discussed in the forward-looking statements. The company is not obligated to update forward-looking statements based on circumstances or events that occur in the future. Risks and uncertainties that may cause such differences include but are not limited to: uncertainties in the software industry; uncertainties as to when and whether the conditions for the recognition of deferred revenue will be satisfied; increased competition; general economic conditions; global military conflicts; terrorist attacks; pandemics, and any future events in response to these developments; changes in conditions in the company's targeted industries and other risk factors listed in the company's most recent Annual Report on Form 10-K filed with the Securities and Exchange Commission. Lawson assumes no obligation to update any forward-looking information contained in this press release.
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Publication:Business Wire
Date:Nov 4, 2008
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