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Largest Developer of Entertainment Software Expands into World Wide Web; Novotrade International Changes Name to Appaloosa Interactive.

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Jan. 6, 1997--Novotrade International, the largest independent entertainment software developer, has changed its name to Appaloosa Interactive Corporation.

In addition to changing its name, Appaloosa Interactive is also unveiling its internet technologies division, Appaloosa Online. This 10-month-old division utilizes Appaloosa's key technological resources and award-winning game development teams to create both publishing tools and highly interactive entertainment content for the Internet.

"We feel that the Internet is revolutionizing the way people communicate, get information and find entertainment," said Stephen Friedman, co-founder and CEO, Appaloosa. "We are excited to bring our talent and resources to the Web."

Novotrade, founded 14 years ago, designs and develops software for the electronic entertainment industry's leading publishers. The company has established itself as a key creative source for the industry and has developed an expertise in creating entertainment software for the home market. Award-winning titles include, Ecco the Dolphin(TM), Richard Scarry's Busytown(TM), and Museum Madness(TM).

For the 1996 Holiday Season, Appaloosa has developed 101 Dalmatians(TM) for Sega, Contra Legacy(TM) for Konami, Three Dirty Dwarves(TM) for SegaSoft, and the award-winning Power Rangers(TM) ZEO PowerActive Math for Saban.

"Even as we diversify our strategy, we are committed to developing top quality entertainment software and continuing relationships with our current customers," said Friedman.

Appaloosa's management team is comprised of Andras Csaszar, co-founder and president; and Stephen Friedman, co-founder and chief executive officer. Both men combined have a total of 40 years of experience in the computer industry.

Appaloosa's headquarters are in Mountain View, CA. -0-

Please note: This release was originally distributed November 4, 1996. This re-release is intended for inclusion in databases.

CONTACT: Appaloosa Interactive, Mountain View

Kim Goeller, 415/917-9800 ext. 130



Amy Dick, 312/836-7437

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Publication:Business Wire
Date:Jan 6, 1997
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