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LUKE PERRY IN ALL HIS GLORY; FADED GLORY HEATS UP HOLLYWOOD WITH A SERIES OF SEXY ADS

 NEW YORK, March 9 /PRNewswire/ -- All eyes are upon Luke Perry as he deftly swings the rodeo lasso around his sinewy body, a skill taught to him only minutes ago by one of the real life cowboys present at the Faded Glory ad shot. At that moment, gorgeous Susan Miner saunters on to the set. Luke emits a lusty "Yee-haw!" and suddenly grabs the surprised Susan, slinging her over his shoulder. As Luke walks away with the kicking and screaming model, the crew bursts into laughter and famed photographer Paul Jasmin clicks his camera, immortalizing the moment.
 No charge dial-up photo accompanies this story (instructions below).
 This is Faded Glory Sportswear's America: young, sexy, fun and alive.
 The excitement on Faded Glory's Hollywood set that afternoon was electric. One thing was certain, Luke Perry and Susan Miner were generating quite a bit of electricity of their own. "The attraction was incredible," says an assistant, " during the shot, they acted like we all weren't even there." Even off-camera, Luke and Susan openly nuzzled each other, Susan blushing and giggling as Luke whispered in her ear. "Susan was totally smitten," says one stylist. "She had always admired Luke and was very nervous and excited about meeting him. She said he was even sexier than she had imagined and hoped they'd get together after the shoot ... they were very hot together."
 Indeed, maybe even too hot: Insiders are buzzing about the sensual, softly sexy image Faded Glory has chosen for its campaign debut and it has been rumored that the company may nix any photos deemed too blatantly sexual.
 Through Luke Perry's seductive James Dean-like quality and Susan Miner's ethereal beauty that brings to mind a young Elizabeth Taylor, Faded Glory has successfully recaptured the glamour and allure of "old Hollywood."
 "It was really exciting to relive that legendary era of yesterday's America," said Luke, whose experiences on the set helped him prepare for his upcoming role as cowboy hero Lane Frost. "But caring about tomorrow's America is what proves that Faded Glory isn't just about looking good -- their "Save Our Streams" advertising hangtag campaign will help spread the environmental preservation message all across America and I'll be behind them all the way."
 Luke's horse is getting restless and the sun is about to set, so taking the opportunity to be the quintessential cowboy, Luke Perry mounts his white steed and rides off.
 Past, present and future -- The Glory of America lives on.
 A variety of color and black and white photos are available upon request.
 Video from the shoot in broadcast quality is also available upon request.
 Photo is available without charge on your photo receiver. Just have photo editor dial in to 212-967-1293, 212-643-2005, or 212-643-2006 for PRN-NY1P.
 -0- 3/9/93
 /CONTACT: Caryl Svendsen-Deiches, or Helen Lawlor both of Dorf & Stanton Communications, 212-420-8100, or 800-223-2121, for Faded Glory, Ltd./


CO: Faded Glory, Ltd. ST: New York IN: TEX ADV SU:

LD-TS -- NY003 -- 4424 03/09/93 10:00 EST
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Copyright 1993 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Mar 9, 1993
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