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LOCAL BURSON-MARSTELLER OFFICE HAILS SALINGER APPOINTMENT

 PITTSBURGH, Sept. 2 /PRNewswire/ -- The recent appointment of Pierre Salinger as vice chairman of Burson-Marsteller holds great significance for the firm's corporate, industrial, health care and public affairs clients, according to Sheila W. Rathke, executive vice president and general manager of Burson-Marsteller's Pittsburgh office.
 Salinger served as press secretary to presidents John F. Kennedy and Lyndon Johnson before embarking on a distinguished career as a television journalist and foreign correspondent with ABC News. Also a noted author, businessman and political advisor, Salinger will be based at Burson-Marsteller's offices in Washington.
 "Pierre's special insights will be of significant value as Pittsburgh-area companies strengthen their competitive edge in the global marketplace," Rathke said.
 "As the worlds of business, government and politics continue to come closer together, Pierre is one of those rare individuals who knows all three and can operate at the point where they intersect," Rathke added.
 Burson-Marsteller's Pittsburgh office is one of 62 offices in 29 countries worldwide which are celebrating the firm's 40th anniversary this year.
 It is the only one in the communications network with full-service advertising, public relations and special events capabilities.
 -0- 9/2/93
 /CONTACT: Sheila W. Rathke of Burson-Marsteller, 412-471-9600/


CO: Burson-Marsteller ST: Pennsylvania IN: ADV SU: PER

CD-KE -- PG010 -- 8522 09/02/93 15:38 EDT
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Publication:PR Newswire
Date:Sep 2, 1993
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