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LANDS' END ANNOUNCES PLANS FOR U.K. PHONE AND DISTRIBUTION CENTER; ORDERS TO BE SHIPPED WITHIN 24 HOURS OF RECEIPT

 LANDS' END ANNOUNCES PLANS FOR U.K. PHONE AND DISTRIBUTION CENTER;
 ORDERS TO BE SHIPPED WITHIN 24 HOURS OF RECEIPT
 DODGEVILLE, Wis., Sept. 28 /PRNewswire/ -- Lands' End, Inc. (NYSE: LE), the direct merchant of casual clothing, today announced that it has begun a search for a site in which to operate a United Kingdom telephone order and distribution center operated by Lands' End employees. It is expected that both operations will be fully functional by fall 1993.
 The announcement was made by Richard C. Anderson, chief executive officer of Lands' End during a speech at the Financial Times retailing conference in London. The announcement coincides with the company's first year anniversary of operations in the U.K. Phone operations are now handled on a contractual basis, and distribution is handled jointly through the company's U.S. facility in Dodgeville, Wis., and through a contract U.K. facility.
 In making the announcement Anderson said, "We're committed to the U.K. and are concentrating on building a long-term relationship with our customers here in the same way we have in the U.S. by adding value to their shopping experience. At Lands' End that means providing special services that truly make shopping convenient and enjoyable and offering the best in customer service."
 The new distribution center will ship in-stock merchandise within 24 hours of receipt of the order, placing product in the customer's home within days. Orders are fulfilled now within about two weeks via the U.S. Additional services provided will include expedited overnight shipping, monogramming and inseaming. All returns will also be processed through the U.K. facility.
 Lands' End is looking to lease a facility that will employ about 50 people when it first opens.
 -0- 9/28/92
 /CONTACT: David Zentmyer of Lands' End, 608-935-4348/
 (LE) CO: Lands' End, Inc. ST: Wisconsin IN: SU:


PS -- NY033 -- 3926 09/28/92 11:16 EDT
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Publication:PR Newswire
Date:Sep 28, 1992
Words:315
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