Printer Friendly

Kubota Tractor Corporation (KTC), Torrance, CA, announces the selection of McCormick Company as agency of record to handle public relations activities.

Kubota Tractor Corporation (KTC), Torrance, CA, announces the selection of McCormick Company as agency of record to handle public relations activities in the United States.

"McCormick presented ideas on how it could help Kubota continue to build our brand in a very creative fashion," says Peggy Horkan, national advertising and public relations manager for KTC. "We're pleased to add McCormick's expertise to our marketing-communications efforts and believe its team will help us a great deal across all product lines."

Horkan says McCormick will provide media relations, market development, product publicity, media tours and training, and issues and event management, as well as campaign development and execution of full line of products.
COPYRIGHT 2006 Doane Information Service
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

Article Details
Printer friendly Cite/link Email Feedback
Title Annotation:AGENCY NEWS
Publication:Agri Marketing
Geographic Code:1USA
Date:Apr 1, 2006
Words:111
Previous Article:Golden Harvest Seeds, Inc. has chosen Ervin & Smith Advertising and Public Relations.
Next Article:ZimmComm Marketing and Communications has changed its name to ZimmComm New Media, LLC.
Topics:


Related Articles
Industry peers judge the best of the best.

Terms of use | Privacy policy | Copyright © 2020 Farlex, Inc. | Feedback | For webmasters