Kids' poems are a real hit.
Shop windows in Whitley Bay, North Tyneside, will be decked with Christmas poems written by schoolchildren this month.
Around 100 poems will be on display for shoppers to read as they do their shopping.
Alan Moses, secretary of Whitley Bay Chamber of Trade, said: "What better way to get in the festive mood than to read Christmas poems by youngsters as you shop?
"Children from 10 schools have submitted some truly charming, heart-warming poems and I'm sure they will bring a smile to the face of anyone who sees them."
The initiative has been organised in conjunction with North Tyneside Council and the Education Business Partnership.
It rounds off a year of activities by the chamber which included an Easter egg competition, wild west weekend, scarecrow festival and St Nicholas Festival.
The poems will be on display until December 31 at participating businesses in Whitley Bay town centre.