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KROY INC. CUTS WASTE AND ENVIRONMENTAL DANGER WITH SWITCH TO ECOLOGICALLY SAFE PACKAGING

 KROY INC. CUTS WASTE AND ENVIRONMENTAL DANGER
 WITH SWITCH TO ECOLOGICALLY SAFE PACKAGING
 SCOTTSDALE, Ariz., Jan. 10 /PRNewswire/ -- Kroy Inc. has converted its product shipping loose fill to environmentally safe materials and is also transitioning its product packaging from petroleum-based plastics to recycled paper chip boards.
 The company has also switched from a chemically based solvent to a water base in the production of several of its tape and ribbon coatings.
 As a leading manufacturer of labeling and lettering systems, supplies and signage, Kroy is taking the industry lead in becoming environmentally aware in all aspects of its packaging and production.
 "We have been investigating environmentally safe alternatives in numerous areas of our manufacturing, production and distribution system," said Phil Corse, Kroy vice president of marketing. "Our shipping and packaging changes represent the first of several environmentally safe efforts presently under way."
 Corse noted that the new shipping and packaging materials do not represent a cost reduction to the company because the water soluble starch-base loose fill is actually more expensive to buy than the styrofoam previously used for packaging.
 "Although this doesn't actually save the company money, we think it's an absolutely necessary step to take in order to help protect our environment," Corse said.
 The starch-based loose fill is supplemented with old newspapers.
 "Our employees bring in their old newspapers and we also use these for loose fill," Corse said. "It is gratifying to see how supportive our employees are of this effort to care for our environment."
 Kroy has also removed the plastic "blister pack" from the packaging of most of its supplies.
 "Although the public views paper as more environmentally safe than plastic, 60 to 70 percent of existing landfills consist of paper that will not decompose without exposure to air and light," Corse said. "In order to prevent adding to this mass, we think it is important to utilize recycled materials as often as possible. The idea is not to add to the waste pile, but rather to keep the paper materials in the process of reuse."
 He said the company is also looking at ways to reduce "overpackaging," such as placing a tape supply cartridge inside a cardboard sleeve that is put inside a box that then goes into a bigger box for shipping in quantity.
 Kroy Inc., headquartered in Scottsdale, designs, manufactures and markets a high-quality line of communications products including labeling, lettering and print products, bar coding and signs. The company's manufacturing facility is located in Osceola, Wis. Kroy products are used extensively in government, health care and industry by architects, designers, facility managers, engineers, printers, office personnel and retail customers.
 -0- 1/10/92
 /CONTACT: Suellyn McMillan of Kroy, 602-948-2222/ CO: Kroy Inc. ST: Arizona IN: SU:


CH-KJ -- LA014 -- 8788 01/10/92 17:12 EST
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Publication:PR Newswire
Date:Jan 10, 1992
Words:465
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