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KODAK ON-LINE PICTURE EXCHANGE SERVICE TESTED AT HOLLYWOOD STUDIOS

 HOLLYWOOD, Calif., Sept. 13 -- Eastman Kodak Company (NYSE: EK) today announced a three-month pilot of an application of Kodak's new on- line image service called the Kodak Picture Exchange. The application, called the Eastman Exchange, is designed to assist Hollywood studios in the selection and evaluation of film production sites. The application will consist of a private image database of key national locations that can be accessed using the Kodak Picture Exchange.
 The Eastman Exchange's image database will comprise digitized still photographs of film sites compiled by state film commissions. During the test period, images will be provided by state film commissions in New York and Arkansas. Test program participants will include Disney, Universal, Warner Brothers, and Twentieth Century Fox studios.
 Film producers will have immediate access to these images through standard telecommunications networks and computing platforms, including both Macintosh computers and computers using the Windows operating system. Location scouts can research images on their computers using simple key words and phrases. More detailed searches also can be conducted using over 40 image descriptors. Producers can review, browse, and even print out low resolution images on the spot.
 Currently, film producers need to contact state film commissions by phone in order to discuss and obtain photographs of specific sites. Commission employees must search, process, and mail out the images to producers. This can be a timely and expensive process for both parties.
 The Eastman Exchange pilot application and Kodak Picture Exchange services are examples of the benefits provided by the Kodak Photo CD System, which provides cost effective storage of images on compact discs.
 "We view this venture as an important example of the value of the Kodak Photo CD System and the Kodak Picture Exchange to businesses today," said Phil Vogel, Manager of Worldwide Marketing, Kodak Motion Picture and Television Imaging. "By offering this pilot program to our customers, we hope not only to reduce the costs for location searches, but also to expand the number of sites that studios can access and vice versa."
 If proven successful, Kodak plans to offer the use of the Eastman Exchange as a cost efficient service to film commissions and studios nationwide. Future applications for the Eastman Exchange could be used for talent and prop searches as well.
 -0- 9/13/93
 /CONTACT: Paul C. Allen of media relations, Eastman Kodak Company, 716-724-5802/
 (EK)


CO: Eastman Kodak Company ST: New York; California IN: HOU ENT SU:

KL -- CL019 -- 1450 09/13/93 16:19 EDT
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Publication:PR Newswire
Date:Sep 13, 1993
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