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KODAK OFFERS $50 IN FREE PHOTO CD TRANSFERS WITH PURCHASE OF ANY KODAK PHOTO CD PLAYER

 ROCHESTER, N.Y., Feb. 19 /PRNewswire/ -- A coupon book promotion that gives picture-takers $50 in free Photo CD transfers has been announced by Eastman Kodak Company (NYSE: EK).
 The coupon book will be available at no extra charge to consumers who purchase Kodak Photo CD players from participating retailers between March 15, 1993, and Sept. 30, 1993. Each coupon book contains one $20 and three $10 coupons that can be used toward single or multiple transfer orders when the coupons are presented to participating photofinishers that offer Photo CD transfer services. The coupons can be redeemed between March 15, 1993, and Sept. 30, 1994.
 To receive a Photo CD coupon book, consumers simply fill out a form, available at local Kodak Photo CD retailers and photofinishers, and mail it with their Photo CD player proof-of-purchase. Participating retailers and photofinishers will have countertop displays with the forms and complete promotion details.
 "We are pleased with retail sales of our Photo CD players since their launch last July," said Donald G. Conant, manager of Photo CD products and services, in Consumer Imaging at Kodak. "This free offer will help consumers transfer more of their 35 mm negatives and transparencies to Photo CD discs."
 Kodak Photo CD players display photographic-quality images on TV, and play audio CDs to stereo systems. Picture-takers bring their 35 mm negatives or transparencies, made with normal 35 mm cameras, to photofinishers throughout the U.S. Typically, the cost to process a 24- exposure roll of 35 mm color negative or slide film, and have it transferred to a Photo CD disc, is around $20 when the film is developed and the full roll is transferred to a Photo CD disc.
 Consumers can call the Kodak Customer Assistance Center at 800-242-2424, extension 36, for the location of the nearest retailers that stock Photo CD players, or photofinishers that offer Photo CD transfer services.
 -0- 2/19/93
 /CONTACT: Ronald C. Roberts of Eastman Kodak Company, 716-724-4513/
 (EK)


CO: Eastman Kodak Company ST: New York IN: LEI SU:

KK -- CL002 -- 8286 02/19/93 09:09 EST
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Date:Feb 19, 1993
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