KIWI BRANDS: HOW DO YOU KEEP 'STREET HIKERS' LOOKING GOOD?
DOUGLASSVILLE, Pa., Oct. 1 /PRNewswire/ -- The hottest trend in footwear is lightweight hiking boots -- not for mountain climbing, but for fashion among teenagers and young adults. But since they're typically made with suede or nubuck, keeping them looking good can be a big problem. And, considering their hefty price tags, ranging from $89 to $359, there's also an economic incentive to keep "street hikers" in good condition. In response to this fashion trend, Kiwi Brands recently introduced a line of suede and nubuck care products to address the problem of caring for these vulnerable leathers. "Suede and nubuck are among the most difficult materials to clean," said Kiwi Brands Product Manager Carey Sands-Bohrer. "Your best bet is to protect suede and nubuck shoes before you wear them, so future cleanups will be less frequent and much easier." Kiwi Brands' new products clean and protect all colors of suede and nubuck against the elements. Kiwi Suede and Nubuck Protector contains a special polymer which produces an invisible shield against rain and stains. Kiwi Suede and Nubuck Cleaner conditions the leather and removes surface dirt and dust. Kiwi Suede and Nubuck Protector and Cleaner are both available nationally at grocery, drug and mass merchandise stores for a suggested retail price of $3.49 each. /delval/ -0- 10/1/93 /NOTE TO EDITORS: Kiwi Brands also has two accessory products for the care of suede and nubuck. Both retail for $4.99 and help eliminate stains and shiny spots on these leathers. They are Kiwi Stain Eraser and the brass-bristled Kiwi Suede Brush./ /CONTACT: John Shiffert of Shaeffer & Associates, 215-546-1660, for Kiwi Brands/
CO: Kiwi Brands ST: Pennsylvania IN: SU: PDT
MP-MK -- PHFNS1 -- 7611 10/01/93 07:32 EDT
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|Date:||Oct 1, 1993|
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