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KIDS ENJOY HANGING OUT WITH THEIR GRANDPARENTS

 KIDS ENJOY HANGING OUT WITH THEIR GRANDPARENTS
 PITTSBURGH, Sept. 10 /PRNewswire/ -- According to a new survey, just


about every child is lucky enough to have at least one grandparent: fully 93 percent of children under 18 have grandparents who are still alive. And, given our mobile society, it's surprising that almost two out of three of those children say they live near or with their grandparents.
 Kids -- enjoy being with their grandparents. According to a recent benchmark study, The Heinz Kids Speak Out! Survey, fully 4 in 10 children with grandparents would like to see them more often, saying they spend too little time together. Just 3 percent say they spend too much time with their grandparents. Most kids with grandparents say they spend "just the right amount of time together" (54 percent).
 The study, conducted among children aged 8-17 by The Roper Organization, was sponsored by the "Heinz Family Works! Newsline," as part of Heinz U.S.A.'s two-year television and grassroots public affairs campaign, called "Family Works!" to help support and strengthen the American family. Here is What Kids Said:
 Twenty-nine percent of children aged 8-9 who have grandparents feel they spend too little time with them. This increases to 47 percent for kids 13-15 and 45 percent for kids 16-17. How do Grandparents Play a Different Role From That of Parents?
 -- Kids are most likely to say their grandparents take them to do special activities and that their grandparents tell them more about their family history (29 percent each).
 -- One in four kids also say their grandparents play a special role by bringing them presents or treats that their parents wouldn't. The youngest kids are almost three times as likely as the oldest kids to say this (38 percent of 8-9 year olds vs. 13 percent of 16-17 year olds). In What Ways is the Role That Grandparents Play Special, and Different From That of Parents?
 Grandparents, parents and children agree that grandparents are able to do special things with and for grandchildren. But grandparents think they are able to listen better to their grandchildren. And children and parents think grandchildren are spoiled more by grandparents. What Do Grandchildren Think They Do for Their Grandparents?
 More than anything else asked about, kids say they "cheer grandparents up" (43 percent). About one third of kids say that they help their grandparents do things that they can't do by themselves (35 percent), and do fun things with them that they wouldn't normally do (33 percent).
 At a time when many are concerned about the state of nuclear families in America, it is comforting to know that relationships in extended families appear to be alive and well. Yet, it does seem that more of an effort needs to be made so that the children's wish to spend more time with the "grand" parents can be granted.
 -0- 9/10/92
 /CONTACT: Mary Sprague or Jennifer Smartt of Cone Communications, 617-227-2111, for Heinz U.S.A./ CO: Heinz U.S.A. ST: Pennsylvania IN: FOD SU:


TM -- NE010 -- 8124 09/10/92 14:58 EDT
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Date:Sep 10, 1992
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