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Jenny Craig Replenishes with MerciaLincs Enterprise.

Business Editors & Technology Writers

ATLANTA--(BUSINESS WIRE)--July 10, 2001

Mercia Software announced today that Jenny Craig Weight Loss Centres Pty Ltd has purchased the MerciaLincs(R) Enterprise supply chain planning suite to forecast and plan stock replenishment for their food products they supply to their Australian and New Zealand centers.

"We selected MerciaLincs(R) Enterprise over a number of other solutions to address our need for a robust and accurate demand & replenishment management system," said Mr. Neil Harvey, Director of Supply Chain, Jenny Craig Weight Loss Centres.

MerciaLincs(R) Enterprise clearly demonstrated the ability to increase the efficiency and effectiveness of our demand management process inclusive of process, people and systems. It undoubtedly outperformed its competitors in terms of functionality, ease of use and overall best fit for our business and expected return on the investment," said Mr. Harvey.

The well-known weight management business was established in Australia in 1984 and now operates 87 Australian and 18 New Zealand centers with an additional 23 franchise centers in Australia. Predominately located in capital cities and major country centers, Jenny Craig performs the function of consulting to their clients through a team of approximately 700 weight loss consultants.

"The core of the Jenny Craig program is the supply of nutritionally complete meals to our clients to help guide them through their weight loss programs," said Mr. Harvey.

"Each center holds stocks of food, printing and related materials from which they service client requirements. To accomplish this, the business supports a national distribution system centred on state warehouses that distribute both dry and frozen foods, printing, ancillary products and office supplies. All replenishment requirements are calculated at national administration," said Mr. Harvey.

Jenny Craig has now helped more than 750,000 Australian women and men achieve healthy weight loss and make lifestyle changes that allow them to stay on track for the long term.

The modules purchased by Jenny Craig from the MerciaLincs(R) Enterprise suite include Demand Planning, Strategic Inventory Planning, Requirements Planning & Deployment plus Sales Budgeting & Tracking.

About Mercia Software

Located in Atlanta, Georgia, Mercia Software enjoys 15 years of successful implementations worldwide featuring clients such as General Motors, PrimeSource Building Products, Coca-Cola, and Johnson & Johnson to name a few. The MerciaLincs(R) suite is bolstered by an exceptional Internet-enabled demand and requirements planning module. MerciaLinc's CPFR tool Coll@borate allows for collaboration on forecasting and replenishment with a standard web browser. Merica's approach to every implementation is a "people/process/systems" philosophy designed to produce quick ROI and add value to clients' businesses. This philosophy has been instrumental to Mercia's annual rise in sales and profits for 15 years running. For more information, visit www.mercia.com.

For further information about Jenny Craig Weight Loss Centres Pty Ltd please visit their website at http://www.jennycraig.com.au.
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Date:Jul 10, 2001
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