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JOSTENS REPORTS RECORD SALES AND EARNINGS

 JOSTENS REPORTS RECORD SALES AND EARNINGS
 MINNEAPOLIS, Jan. 20 /PRNewswire/ -- Jostens, Inc. (NYSE: JOS),


today reported record sales and earnings for the six months ended Dec. 31, 1991.
 Net sales for the six months ended Dec. 31 were $374.5 million, a 3 percent increase over last year's volume of $362.8 million.
 Net income was $18.2 million, a 6 percent gain over the $17.3 million reported a year ago. Earnings per share rose 5 percent to 45 cents versus 43 cents for last year.
 H. William Lurton, chairman and chief executive officer, said, "I am pleased that all of our businesses reported sales gains over the prior year. While the slow economy continues to affect our sales growth, we anticipate a gradual improvement in our sales activity over the remainder of the year. Our sales gain for the second quarter was 5 percent and for the full year, I now expect our sales growth to approximate 7 to 8 percent."
 Jostens, Inc., is a leading provider of products and services for the youth, education, sports award and recognition markets. The Fortune 500 company is listed on the New York Stock Exchange under the symbol "JOS" and last year reported sales of $860 million.
 JOSTENS, INC., AND SUBSIDIARIES
 Statements of Consolidated Income
 (in thousands, except per share data)
 Six months ended Dec. 31 1991 1990
 (unaudited)
 Net sales $374,459 $362,829
 Operating expenses 340,563 329,764
 Income before interest and taxes 33,896 33,065
 Interest expense 4,984 5,685
 Income before taxes 28,912 27,380
 Income taxes 10,673 10,105
 Net income 18,239 17,275
 Earnings per share $.45 $.43
 Average shares outstanding 40,967 40,577
 Three months ended Dec. 31 1991 1990
 (unaudited)
 Net sales $232,622 $221,482
 Operating expenses 205,837 195,285
 Income before interest and taxes 26,785 26,197
 Interest expense 2,434 3,442
 Income before taxes 24,351 22,755
 Income taxes 8,962 8,275
 Net income 15,389 14,480
 Earnings per share $.38 $.36
 Average shares outstanding 40,995 40,614
 -0- 1/20/92
 /CONTACT: Robb Prince of Jostens, 612-830-3262/
 (JOS) CO: Jostens, Inc. ST: Minnesota IN: SU: ERN


KD -- NY065 -- 1582 01/20/92 19:20 EST
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Date:Jan 20, 1992
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