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JONES APPAREL GROUP ANNOUNCES THE OPENING OF JONES & CO

 JONES APPAREL GROUP ANNOUNCES THE OPENING OF JONES & CO
 NEW YORK, June 10 /PRNewswire/ -- Jones Apparel Group, Inc.


(NYSE: JNY) today announced the opening of Jones & Co, a new casual sportswear division.
 Sidney Kimmell, chairman, commented, "We are excited in opening this new division which will market a line of casual sportswear using washed and relaxed woven fabrics, including denim, under the Jones & Co label. Our Jones New York Sport Division, which is primarily knitwear driven, is currently growing very rapidly and Jones & Co will be a perfect complement to Jones New York Sport, and will enhance our rapid growth trend in the casual sportswear area."
 Kimmel stated, "The product has been previewed with some retailers who are very enthusiastic about the concept. The first line is for Spring 1993, and will be shown to retailers in September 1992 for delivery beginning in January 1993."
 The new division will be part of Jones Apparel Group's casual sportswear division and will report to Jacki Nemerov, president.
 Jones Apparel Group, Inc. is a leader in the better women's sportswear and suit businesses and sells under its flagship label Jones New York, as well as its Jones New York Sport, Jones & Co, Jones(asterisk)Wear, Saville, Rena Rowan for Saville and Ellen Kaye labels, and under the licensed names Christian Dior and jag.
 /delval/
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 /CONTACT: Wesley R. Card, chief financial officer of Jones Apparel Group, 215-785-4000/
 (JNY) CO: Jones Apparel Group, Inc. ST: Pennsylvania IN: TEX SU:


JS-CC -- PH032 -- 8958 06/10/92 16:31 EDT
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Publication:PR Newswire
Date:Jun 10, 1992
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