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JEFFREY B. MEIER JOINS FRUIT OF THE LOOM, INC. AS SENIOR VICE PRESIDENT OF SOURCING

 CHICAGO, July 21 /PRNewswire/ -- Fruit of the Loom (AMEX: FTL), one of the world's leading manufacturers and marketers of basic family apparel, announced today that Jeffrey B. Meier has been appointed to the newly created position of senior vice president of sourcing.
 Jeff will assume his responsibilities on July 26, 1993, reporting directly to William Farley, chairman and chief executive officer. "We are extremely pleased to have Jeff join the management team at Fruit of the Loom to help with sourcing strategy. Having sourced product from 45 countries, Jeff is intimately aware of the issues that come with outsourcing product. He brings with him a wealth of experience and knowledge of the apparel industry that will serve Fruit of the Loom well as we become more of a global corporation," said Farley.
 Prior to joining Fruit of the Loom, Jeff served for four years as corporate vice president of manufacturing operations for Liz Claiborne's knitwear operations where he was responsible for sourcing products for all of the apparel divisions.
 Before joining Liz Claiborne, Jeff was the vice president of marketing for National Spinning Co., New York City.
 Jeff is an honors graduate of the Philadelphia College of Textiles & Science; he earned a bachelor of science degree. He received his master's degree from Cornell University in Ithaca, N.Y.
 Jeff and his wife will relocate to Chicago this summer.
 Fruit of the Loom is a vertically integrated international manufacturer and marketer of quality activewear and casualwear for the imprinted and retail markets, men's and boys' underwear and women's and girls' underwear. The company employs approximately 33,400 people in over 50 locations worldwide. Principal brand names include FRUIT OF THE LOOM(R), BVD(R), SCREEN STARS(R), and MUNSINGWEAR(R). The company is also a leading manufacturer of infants' and toddlers' underwear and family socks, using the FRUIT OF THE LOOM brand name. All Fruit of the Loom products are "unconditionally guaranteed."
 -0- 7/21/93
 /CONTACT: Diane M. Fitzgerald, director of corporate communications, Fruit of the Loom Inc., 312-993-1815/
 (FTL)


CO: Fruit of the Loom Inc. ST: Illinois IN: TEX SU: PER

TM -- SF013 -- 4206 07/21/93 18:03 EDT
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Publication:PR Newswire
Date:Jul 21, 1993
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